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L’Oreal Paris Colorista Effect Bleach Kit, Permanent, Hair Bleach, Achieve Blonde Hair in 1 Application


Other products in Beauty | Hair Care - Hair Colour
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Best price: £5.00 (37% off)

Product Summary

  • At-home hair bleach, Ammonia-free with an oil-powered formula, Anti-brassiness conditioner for nourishing post-bleach treatment
  • Delivers a light, pure blonde with no brassiness or harshness, Use alone or to create the perfect canvas for bold shades of L'Oral Paris Colorista Permanent Gel or other colour creations
  • Read instructions. Patch test 48 hrs before use. 1) Wearing gloves, blend bleach and developer; shake to mix, 2) Apply and leave for required time, 3) Condition and rinse thoroughly
  • Oil-based formula suitable for all hair types, Applicator tip for precision during use, Pairs perfectly with Colorista Permanent Gel (virtual try-on at trycolorista.com)
  • Contents: 1x L'Oral Paris Colorista Effect Bleach, Box includes: 1x Bleaching Powder, 1x Lightening Cream, 1x Developer Cream, 1x Anti-Brass Conditioner, 1x pair of protective gloves, 1x user guide

Product Attributes

  • Width: 2.2 Inches,
  • Height: 6.8 Inches,
  • Weight: 0.5 Pounds,
  • Length: 3.7 Inches,
  • Size: 1 Count (Pack of 1)

Brand

Colorista


Compare with other product in Hair Care - Hair Colour category


Product Review Analysis*

Positives

Neutrals

Negatives

47.7% 13.6% 38.7%

Senti score  [61.3%]

* hover your mouse over a word to see more details
disappointing leave amazing ridiculous damaged expected absolute waste happy absolute mess patchy better great worst smelling absolutely gorgeous darker lovely messy really pleased best love perfect good vibrant worst disappointed excellent product

Pros & Cons

absolutely gorgeous

"omg i've just coloured my hair with the new loreal colo rista bright red and as you can see by my pictures the colour is absolutely gorgeous !"
100.0%

really pleased

"initially the colour was amazing it was so bright and vibrant and i was really really pleased"
100.0%

excellent product

"excellent product"
100.0%

very pleased

"some peachy patches bleach worked super quick but overall very pleased!"
100.0%

brilliant colour

"brilliant colour!"
100.0%

really bright

"really bright colour considering i did it over my natural hair which is dark brown!"
100.0%

amazing bright

"it give an amazing bright red lovely shiny glossy hair "
100.0%

great lift

"other than that a great lift and very pleased"
99.9%

lovely bright

"66 but this lovely bright even red colour is much better and i will use it again ❤️❤️"
99.9%

brilliant product

"brilliant product been looking about fr a bright red and non seem to take to ma hair but this one did took on the whole head"
99.9%

amazing thank

"amazing thank you"
99.9%

amazing colour

"amazing colour"
99.9%

absolutely fantastic

"absolutely fantastic was just what ones hair needed while covid lock down and shielding now have a second box will buy more"
99.9%

very bright

"the colour is very bright and vibrant"
99.8%

amazing results

"amazing results and long lasting"
99.8%

amazing quality

"amazing quality"
99.8%

nice bright

"the product was easy to use and the pigmentation was nice bright"
99.8%

beautiful silvery grey

"my hair has some beautiful silvery grey then dishwater grey is running through with light brown ash blond hair"
99.8%

quite potent

"smells quite potent but worth it for the result"
99.7%

highly recommend

"highly recommend"
99.6%

shining beautifully

"i love this hair colour it leaves my hair shining beautifully the colour is also perfect however it does fade with each shampoo but it gently changes the colour so the lighter shades s look great"
99.6%

favourite colour

"wife's favourite colour she bought this as it was recommended to her and she loves it"
99.5%

really good

"colour good conditioner is really good"
99.3%

absolutely amazing

"absolutely amazing this is after one application from bright red hair"
99.0%

super shiny

"it's a lovely black and my hair is super shiny but it is just black with absolutely not even the tiniest hint of any blue at all"
98.9%

amazing product

"amazing product"
98.5%

great results

"great results my hair went really blonde i had done it a week before with a different brand and it went orange no problem with this one i got the colour i wanted"
97.6%

brilliant condition

"afterwards her hair was exactly the right colour and it was in brilliant condition"
97.1%

good colour

"gave a good colour came out cherry red like it should"
96.3%

smells amazing

"super easy to use after care conditioner smells amazing and color looks great!"
96.1%

best silver colour

"best silver colour on the market"
93.5%

colour is amazing

"once freshly dyed the colour is amazing but be careful if you have brass tones it won’t work very well"
93.1%

colour is perfect

"this dye is amazing i used it today and the colour is perfect !"
93.1%

stunning and amazing

"but the colour looks stunning and amazing"
92.9%

wonderful product

"wonderful product i have not found anything di effective since i stopped using bleach on my hair!"
92.8%

colour good

"so yes colour good but not sure of it being so runny l’oreal do better other hair dyes"
92.4%

very satisfied

"overall very satisfied the gel is very runny so it was easy to apply"
91.8%

absolutely love it

"absolutely love it!"
91.6%

super happy

"super happy 🙂"
90.6%

great and colour

"the cherry red is great and colour is gorgeous!"
90.6%

lovely colour

"this is such a lovely colour came out slightly darker on my hair than the box but still lovely"
90.3%

absolutely great

"absolutely great although if you have bleached blonde hair don't leave it on for 30 mins ad it will go purple"
90.0%

colour it rocks

"colour smell how to use it's amazing i love it never seen a colour like this i love it never changing this is my colour it rocks"
89.2%

vibrant and strong

"the color is vibrant and strong !"
89.2%

beautiful and vivid

"i have dark brown hair that don't want to bleach and the colour looks beautiful and vivid but it starting to wash out after 2 weeks"
89.1%

lovely auburn

"most of my hair has now washed out to a lovely auburn apart the roots which are still red will have to fix that"
88.9%

good conditioner

"colour good conditioner is really good"
88.8%

good whack

"my hair is a medium mouse brown with a good whack of grey in too"
88.8%

love the colour

"used this today went from mid brown to bright red absolutely love the colour"
88.7%

vibrant and true

"colour is remaining vibrant and true"
88.6%

bright and vibrant

"colour was bright and vibrant"
88.5%

color is perfect

"the color is perfect"
88.5%

beautiful colour

"easy to use beautiful colour"
88.4%

really happy

"really happy with the colour as good as you would get in salon"
88.4%

vibrant and bright

"great colour really vibrant and bright"
88.3%

amazing i love

"the colour is amazing i love it"
88.2%

more classic

"my natural hair colour is red not the toxic bright red more classic english red but it's getting more and more grey"
88.1%

well ventilated

"found it easy to put on does need well ventilated room!"
87.7%

bright shiny

"in love with it its bright shiny and my hair feels like silk 😍 will be buying this all the time"
75.0%

look great

"i love this hair colour it leaves my hair shining beautifully the colour is also perfect however it does fade with each shampoo but it gently changes the colour so the lighter shades s look great"
75.0%

nice smell

"he thought it easy to use and nice smell"
75.0%

good price

"love the colour good price"
75.0%

smells good

"failed to give the results but smells good"
75.0%

great price

"i love it and have had compliments already even though we’re in lockdown🤣 great price for the quality thank you!"
75.0%

ideal shade

"my ideal shade of red"
75.0%

decent hair

"i have plenty of experience with dying hair and the products i usually use have always been awesome but i saw this one which was alot cheaper i guess that's why it's best to pay that bit extra for a decent hair dye"
75.0%

really easy

"this was my first time using bleach on my hair and it was really easy the instructions were clear on exactly what to do"
74.9%

still lovely

"this is such a lovely colour came out slightly darker on my hair than the box but still lovely"
74.9%

great value

"perfect great value for money !"
74.9%

light enough

"obviously make sure your hairs light enough but my hair isn’t really even that blond but next time i get high lights all over with bleach i’m putting this on top for sure!"
74.9%

really well

"i bought the violet to use after bleaching my hair and the colour worked out really well"
74.9%

fast delivery

"nice colour the pic was after one wash was a lot darker before the wash liked it better after the wash the dye is quite runny so makes mess fast delivery would recommend"
74.9%

perfect amount

"but this one has a perfect amount!"
74.9%

more gentle

"i do like this bleach as i feel its a bit more gentle compared to others and does lift a fair bit"
74.9%

perfect grey

"the perfect grey!"
74.9%

looks great

"super easy to use after care conditioner smells amazing and color looks great!"
74.8%

decent conditioner

"fortunately i have a decent conditioner for coloured hair which sorted that problem out"
74.8%

very quickly

"looked gorgeous the first application but washed out very quickly"
74.8%

lovely time

"this is the first time he has attempted a home colour and i think it came out a lovely time"
74.7%

really healthy

"was very quick to wash out and my hair feels really healthy still after using"
74.7%

free product

"my free product for testing purposes never arrived it should have been considered as a bad sign and i should have refused from the idea"
74.6%

good choice

"i have light grey hair and fancied a change this colour looked like a good choice however it turned out much darker than i expected yes i did a test but i was surprised by how dark this turned out despite the test and the representative colour shown"
74.5%

what colour

"despite being blonde this product made little difference to my hair colour and what colour there was began to fade after 3 washes"
74.5%

gorgeous and hair

"smells gorgeous and hair is healthy after use"
74.5%

stay vibrant

"both came up pretty well and stay vibrant for about 3 4 weeks then start to fade as you’d expect but the colour was still nice when it faded"
74.5%

ginger colour

"her hair went an ginger colour"
74.4%

blonde colour

"lifted naturally black hair to an almost platinum blonde colour using bblonde"
74.4%

purple colour

"the purple colour is exactly what i expected"
74.4%

great bleaching

"great bleaching kit!"
74.4%

pretty good

"my hair went yellow lol but it is the strongest lifting bleach i’ve used so it’s pretty good really"
74.4%

pretty well

"both came up pretty well and stay vibrant for about 3 4 weeks then start to fade as you’d expect but the colour was still nice when it faded"
74.4%

good condition

"edit: my daughter has had this colour several times now and it's kept her hair in good condition"
74.4%

came out perfect

"had to buy same make dye in a shop and re do it came out perfect"
74.3%

pleasant smell

"great easy to apply pleasant smell turns out like the box very happyx"
74.3%

grey silver colour

"was a lovely grey silver colour which people complemented me on"
74.3%

good value

"good value for money"
74.3%

lovely black

"it's a lovely black and my hair is super shiny but it is just black with absolutely not even the tiniest hint of any blue at all"
74.2%

quality product

"stunning colour easy simple to use and the shine it gives is unbelievable best red hair dye i have ever used highly recommended quality product and reasonable price"
74.2%

actual colour

"the actual colour was a pale purple pink colour"
74.2%

really liked

"really liked this product"
74.2%

took beautifully

"i have very dark brown hair and the colour took beautifully"
74.2%

perfectly well

"it worked perfectly well"
74.2%

rich and shiny

"ordered violet the colour is so rich and shiny vibrant!"
74.1%

very healthy

"hair feeling and looking very healthy and soft after removing excess dye"
74.1%

looks fantastic

"easy to use smells great and looks fantastic only downside is it burnt my fringe"
74.0%

incredibly runny

"i used the intense red which was fantastic the colour is amazing such a bright vibrant red one of the best reds i've used i dyed mine red from a quite dark brown and the colour came out as seen in the picture i've given 4 stars because it stated gel mixture and it's so incredibly runny normally i'm good at keeping the dye off my face and that but this just went everywhere all over my ears down my face arms and neck so i'd definitely be weary of that"
74.0%

professional hairdresser

"very good product looks definitely like professional hairdresser did my hair !"
74.0%

very happy

"overall i'm very happy with results and the conditioner tube smells great 👍 only gave longevity 3 star "
74.0%

silver grey

"my hair originally was mid brown i bleached it twice over a three week period which came out ok but i still had orange parts underneath and i wanted either platinum or to go silver grey so bought this to cover tone out the orange blonde"
73.9%

speed and quality

"however my initial delivery was incorrect but i was greatly impressed with the speed and quality of after sale care and communication"
73.9%

right colour

"afterwards her hair was exactly the right colour and it was in brilliant condition"
73.9%

ordering this

"was more than enough product so i have another box for next time but then will be ordering this again after that!"
73.9%

apply though

"it is a bit messy to apply though so be careful"
73.9%

with results

"i normally go to the hair dressers but was very happy with results"
73.8%

quality colour

"arrived on time and good quality colour!"
73.8%

grey silver hair

"if you want grey silver hair this is for you!"
73.8%

great coverage

"brought this for my sister in laws hair great coverage and looks great!"
73.7%

good product

"good product"
73.7%

bright shade

"nice bright shade of red"
73.6%

defo recommend

"defo recommend"
73.6%

smell strong

"lovely colour i am a fan of the colour rista dyes however they do smell strong and this colour did fade quick"
73.5%

silky smooth

"very easy to use 30mins developing time the enclosed conditioner leaves your hair silky smooth and very shiney"
73.5%

very great

"this very fast delivery service item is very great quality and is as perfect colour on hair just like the box explains happy with it"
73.4%

purple glow

"i felt the colour did have a strong purple glow to it but again this would depend on your hair colour pre dyeing"
73.4%

good quality

"works great good quality"
73.3%

lasts a month

"i have since moved to makki professional semi permanent which you mix with conditioner depending on how dark light you want it and it lasts a month!"
73.3%

fantastic stuff

"this is fantastic stuff and literally the only one that works"
73.3%

very impressed

"very vibrant colour dye is liquid form not a thick consistency like most difficult to put on yourself without making a mess but finished results very impressed"
73.2%

quiet easily

"happy with the result however i agree with what others have said about the product not lasting long and fading quiet easily"
73.2%

bright colour

"always a bright colour and covers greys a lot better than other dyes i've used"
73.2%

even better

"definitely use again easy to apply no drips and even better it actually wipes off ears and face easily enough!"
73.2%

lasts decently

"colour lasts decently well for a red and good lift so will work on darker hair"
72.9%

blond hair

"the moral to this story the instructions on the book are right only use on blond hair"
72.8%

covers really nicely

"my hair has been dyed a lot and roots are grey when come through but covers really nicely even when i do it myself"
72.8%

fantastic results

"i used other products before but this one is by far better quality and fantastic results"
72.7%

definitely recommend

"definitely recommend"
72.7%

great color

"great color!"
72.7%

strong smell

"this has such a strong smell to the point my eyes were watering i had to go stand outside for 5 minutes!"
72.6%

highly recommended

"stunning colour easy simple to use and the shine it gives is unbelievable best red hair dye i have ever used highly recommended quality product and reasonable price"
72.6%

amazing finish

"amazing finish took very well to my 3a hair very good conditioner"
72.5%

colour nice

"lovely colour nice and bright"
72.5%

better quality

"i used other products before but this one is by far better quality and fantastic results"
72.4%

would recommend

"nice colour the pic was after one wash was a lot darker before the wash liked it better after the wash the dye is quite runny so makes mess fast delivery would recommend"
72.4%

really soft

"it made my hair really soft which is no mean feat!"
71.8%

looked gorgeous

"looked gorgeous the first application but washed out very quickly"
71.7%

before applying

"first image shows my auburn hair before applying"
71.6%

base colour

"my base colour was very light blonde however this silver grey is has a lot more of purple lilac tinge than expected"
71.6%

sooo bright

"and it is sooo bright and definitely dramatic"
71.6%

bery bright

"bery bright and bold it fades quite quickly if you wash your hair more than once twice a week or go swimming"
71.6%

buying again

"i'll be buying again for sure and i've recommended to friends and family too :"
71.2%

multiple compliments

"have to recolour every 2 weeks due to regrowing but gets multiple compliments!"
71.1%

very runny

"overall very satisfied the gel is very runny so it was easy to apply"
70.9%

recommend this

"i still recommend this as the only brand to buy if you want grey hair specifically the colour on the box"
70.9%

brought this

"brought this for my sister in laws hair great coverage and looks great!"
70.8%

alot cheaper

"i have plenty of experience with dying hair and the products i usually use have always been awesome but i saw this one which was alot cheaper i guess that's why it's best to pay that bit extra for a decent hair dye"
70.7%

professional semi

"i have since moved to makki professional semi permanent which you mix with conditioner depending on how dark light you want it and it lasts a month!"
70.6%

still cheaper

"expensive in the end but still cheaper than a salon job"
70.4%

second round

"lucky i bought 2 boxes so hoping a second round will brighten it"
70.3%

natural colour

"the colour is slightly more brighter than it was before but not as red as the box shows my natural colour is dark blonde "
70.3%

received quickly

"good value and received quickly"
70.1%

works great

"this works great in my naturally very dark brown hair a few shades off black i get beautifully red hair!"
69.5%

nothing darker

"this color does only work on very light blonde bleach blonde hair and nothing darker"
69.4%

apply however

"this product was very easy to mix and apply however it had a very strong chemical smell almost like bleach"
69.4%

best box hair

"this is the best box hair dye i have used "
69.2%

create depth

"used with the grey to create depth"
68.7%

grey hair colour

"i saw a woman in the hospital lift with steel grey hair colour"
68.7%

matches the colour

"it actually matches the colour on the box too"
68.6%

looks awesome

"taken very well indeed in fact best i have used looks awesome"
68.6%

only positive

"the only positive to this product that the colour lasts"
68.5%

spreads very well

"i love it it spreads very well"
68.4%

lovely and soft

"it felt like it was drying my hair out on application but my hair is very wavy and thick once the after conditioner was put on my hair is lovely and soft again"
68.3%

recomend this product

"would highly recomend this product"
68.3%

much cheaper

"seeing it on special offer and noticing it was an oil bleach i decided to give it a go as it was much cheaper than wella's professional oil bleach"
68.1%

very strong

"the only down side is the dye has a very strong smell haha"
67.9%

found my favourite

"i've been using different brands for years and now i've finally found my favourite"
67.8%

much brighter

"did a good job but you can see where my roots were my normal hair colour is dark brown and it also freshened up the previous colour next time though i will be pre lightening to bring it up much brighter"
67.6%

bold colour

"this is beautiful strong bold colour"
67.4%

bleaching products

"used to lift medium brown hair achieved a golden blonde from the first application and a white blonde from the second one of the better bleaching products that i've used"
67.3%

exactly what i expected

"the purple colour is exactly what i expected"
67.1%

smells nice

"its easy to use smells nice and the after colour condition is lush"
67.1%

literally stains

"literally stains everything"
67.0%

product colour

"really happy with the product colour and especially the hair conditioner that comes with it which has lasted 3 washes as i said i do have shoulder length hair"
67.0%

best red hair

"i still gave this product 5 stars as it is by far the best red hair dye i have ever used"
66.9%

perfect hair

"it's perfect hair dye"
66.9%

moisturiser and products

"put in hair moisturiser and products more would come out"
66.8%

natural hair colour

"my natural hair colour is red not the toxic bright red more classic english red but it's getting more and more grey"
66.7%

golden blonde

"used to lift medium brown hair achieved a golden blonde from the first application and a white blonde from the second one of the better bleaching products that i've used"
66.7%

achieve jet black hair

"one of the best to achieve jet black hair will make this my no 1 choice in future"
66.3%

best bleach ever

"i was surprised with the effect as my hair has always been really dark even after bleaching with other products but this is probably the best bleach ever for dark hair"
66.2%

hospital lift

"i saw a woman in the hospital lift with steel grey hair colour"
66.2%

need blending

"the colours are nice and vibrant and don’t need blending"
66.1%

definitely worth a

"but definitely worth a go!"
66.1%

lasted very well

"this is easy to apply and gives a vibrant red colour which has lasted very well"
66.0%

shiny and glossy

"the conditioner supplied will last for 5 6 uses after first use and make your hair so shiny and glossy"
65.8%

pleased with this

"very vibrant colour really pleased with this as i have dark hair it took well and looks fab"
65.8%

pleased with the result

"it hasn't faded too badly yet either but i know red always fades quicker than any other colour but for now i'm so pleased with the result"
65.8%

light blonde

"from light blonde to yellow"
65.8%

worth buying

"love the colour definitely worth buying!"
65.5%

smells so good

"love the colour so easy to mix and apply and the conditioner smells so good"
65.4%

again easy

"definitely use again easy to apply no drips and even better it actually wipes off ears and face easily enough!"
65.2%

hair colour

"fab hair colour and quick dispatch happy with the result and the shine is fab"
65.2%

brown naturally

"covered all the grey and the colour is very vibrant despite my hair being dark brown naturally"
65.1%

1000x better

"that is semi permanent and is 1000x better than this"
64.9%

been great

"i would’ve assumed that the colour was a gel & not a runny liquid like all other dyes would’ve been great if it had"
64.8%

lasts for 3 washes

"lovely bright colour with conditioner that lasts for 3 washes"
64.8%

easy to apply

"it didn't dry my hair out and was easy to apply"
64.8%

long lasting

"amazing results and long lasting"
64.7%

definitely recommended

"definitely recommended it"
64.7%

bright vibrant red

"i used the intense red which was fantastic the colour is amazing such a bright vibrant red one of the best reds i've used i dyed mine red from a quite dark brown and the colour came out as seen in the picture i've given 4 stars because it stated gel mixture and it's so incredibly runny normally i'm good at keeping the dye off my face and that but this just went everywhere all over my ears down my face arms and neck so i'd definitely be weary of that"
64.6%

dying my hair

"i have been dying my hair red for 18 years "
64.6%

best home bleach

"this has to be the best home bleach i've ever used"
64.6%

even red colour

"66 but this lovely bright even red colour is much better and i will use it again ❤️❤️"
64.4%

lovely colour doesna

"lovely colour doesna last to long"
64.3%

nicely to extensions

"great product good price room nicely to extensions"
64.3%

very light blonde

"got it to a very light blonde"
64.3%

been awesome

"i have plenty of experience with dying hair and the products i usually use have always been awesome but i saw this one which was alot cheaper i guess that's why it's best to pay that bit extra for a decent hair dye"
64.1%

lasts really

"colour lasts really well"
64.0%

good for dark hair

"very good for dark hair"
64.0%

and good lift

"colour lasts decently well for a red and good lift so will work on darker hair"
63.9%

really easy to

"no real smell to it really easy to use and great result"
63.6%

people complemented me

"was a lovely grey silver colour which people complemented me on"
63.6%

very easy to

"very easy to use"
63.4%

changes the colour

"i love this hair colour it leaves my hair shining beautifully the colour is also perfect however it does fade with each shampoo but it gently changes the colour so the lighter shades s look great"
63.4%

strongest lifting bleach

"my hair went yellow lol but it is the strongest lifting bleach i’ve used so it’s pretty good really"
63.4%

wanted a change and

"wanted a change and wow did i get it"
63.3%

quite strong

"it’s quite strong smelling and runny but the colour and coverage is brilliant"
63.3%

your money fantastic

"gorgeous colour and makes hair so soft not brittle and such great value for your money fantastic"
63.1%

nice to apply

"the texture is quite liquid so runs easily but is nice to apply"
63.0%

evened my colour

"this colour covered greys and evened my colour out"
62.9%

recommend getting 2 boxes

"100% worth the money but i'd recommend getting 2 boxes as then you will definitely have enough product"
62.8%

good price room

"great product good price room nicely to extensions"
62.8%

happy with

"this very fast delivery service item is very great quality and is as perfect colour on hair just like the box explains happy with it"
62.8%

very important

"the last part of the dye application is very important"
62.6%
...

absolute waste

"absolute waste of money"
99.9%

worst smelling

"it’s not the worst smelling bleach i’ve used it’s easy to use and apply"
99.9%

absolute mess

"i ended up with some peachy pink look its was shocking i used three boxes thinking this time it will work and it never did wasted so much time and money on this product i'm actually gutted was so excited to use this brand spent nearly £50 on it and it made an absolute mess of my hair its very runny compared to other dyes my bathroom looked liked i'd slaughtered someone in there"
99.9%

badly stained

"it ruined some towels and my forehead and hands were badly stained"
99.8%

absolute garbage

"absolute garbage"
99.7%

total mess

"i can't risk ended up with a total mess on my head or completely unexpected result instead of the promised "high intensity shimmering colour"!"
99.7%

worst hair

"therefore i would recommend to buying this product worst hair product ever brought"
99.6%

really disappointing

"however the results were really disappointing"
99.5%

really disappointed

"i was excited to try this and unfortunately i was really disappointed!"
99.3%

absolutely crap

"absolutely crap i’ve not even had it in for two weeks n half of it’s washed out n gone patchy it might as well be classed as temporary i copied all the instructions perfectly n i did everything right"
99.3%

feel awful

"very runny made my hair feel awful won't be using again"
99.3%

real disappointment

"i have used other colorista products many times with good results so this was a real disappointment"
99.2%

very disappointed

"very disappointed"
99.0%

awful stuff

"can’t use this awful stuff again"
98.7%

worst nightmare

"it was my worst nightmare!"
98.6%

smells horrible

"smells horrible"
97.9%

absolutely disappointed

"a waste of time absolutely disappointed did nothing to mousy brown hair"
96.3%

awful hair

"so this is awful hair dye i used it washed it out until the water ran clear"
94.8%

worst product

"this is the worst product i have ever used"
91.4%

horrible blue hair

"going to have to purchase additional products now to rectify my horrible blue hair"
90.4%

that bad either

"smell isnt that bad either !"
89.8%

most disgusting

"i have to say this is the most disgusting smelling hair dye i have ever used"
89.3%

really annoying

"the dye would spill from the brush and what was really annoying was that it would immerse in the bathtub and sink porcelain!"
88.1%

which was disappointing

"faded very quickly which was disappointing!"
87.8%

ridiculous price

"ridiculous price"
74.9%

uneven colourwise

"my hair was uneven colourwise with roots and greys"
74.9%

were useless

"it's not 5 stars as applying the dye isnt easy quick pouring liquid also the gloves were useless!"
74.9%

hurts eyes

"45mins only down side is the very strong chemical smell that hurts eyes"
74.9%

very messy

"as you probably have read this product is very messy and not the typical formula where at home you can just slap it on your head like usual"
74.9%

dont reconnend

"dont reconnend"
74.9%

only issue

"my only issue is it has a chemically smell to it when applying so make sure your area is well ventilated"
74.9%

false advertising

"completely false advertising as this washes out with the first wash"
74.9%

covid hair

"do not buy this product no matter how bad your covid hair is"
74.8%

more expensive

"dont waste your money and go for something more expensive"
74.8%

small mine

"it would have had 5 stars as i am happy with the results but i dropped 1 star as it is not a gel it is extremely runny and i would recommend covering not only yourself but your whole bathroom when applying and the gloves provided are too small mine barely went over my fingers and they split down the sides whilst using them they seem to be designed for someone with very slender hands which i do not have so i will be purchasing a box of vinyl gloves for future use"
74.8%

does n't work

"don’t by it doesn’t work !"
74.8%

doesnt suit

"just glad it wont last long as the colour doesnt suit me unfortunately"
74.7%

depressed pigion

"now i look like old hippie lady with hair in shade of depressed pigion"
74.7%

dosent work

"dosent work as presented dosent work on pakistani hair dosent lighten hair enough to dye another color"
74.7%

smells grim

"i love this colour it smells grim but that can't be helped i think it has strong lightener in it"
74.6%

absolute nightmare

"absolute nightmare!"
74.6%

dying procedure

"my hands were very red at the end of the dying procedure !"
74.6%

were ridiculous

"but the fumes from this dye were ridiculous"
74.5%

pretty angry

"pretty angry i’ve never had a problem with hair dye before"
74.5%

tore so badly

"the first glove i put on tore so badly that the second one i put on like i was performing some kind of brain surgery only for them both to leak through anyway and cover my hands with the product"
74.5%

drippy messy

"however the formula is drippy messy and hard to apply"
74.4%

midget hands

"the gloves were for midget hands and i split them before i’d even got them over my thumb"
74.4%

drown hair

"i have dark drown hair so i used bblonde bleach 30 volume and did two applications as one application would result you going ginger if your dark hair naturally"
74.4%

faulty product

"sure i got a faulty product!"
74.4%

causing irritation

"the only thing i will say is that the gloves are not great they broke easily i didnt realise it had a rip in between my fingers until it started causing irritation"
74.2%

crazy dark

"my hair is now crazy dark can barely make out the purple"
74.2%

would n't work

"brought for my daughter told her it wouldn’t work on light brown hair sister in law told her it wouldn’t work her older brother’s girlfriend told her it wouldn’t work the box said it wouldn’t work"
74.1%

very watery

"also the dye was very watery and messy"
74.0%

virgin hair

"i have afro 4b hair and i had grown it out so it was virgin hair so didn't think i'd have problems with the dye"
73.8%

very painful

"the worse thing though is my scalp covered in open sores which are very painful"
73.8%

utterly useless

"despite being utterly useless as "permanent" colour it is an excellent toner for bleached hair"
73.7%

almost dark

"very impressed with how bright this has made my hair before i dyed it i was almost dark brown but had hints of other colours due to other dyes coming out"
73.5%

fringe cuts

"maybe ignore the isolation 19 fringe cuts 😊"
73.4%

absolute rubbish

"absolute rubbish"
73.0%

wasted my money

"i then read into the reviews and was a bit dis heartened as i thought i had wasted my money and the product wouldn’t work"
72.9%

dying dark

"i got this cause i had grey roots and was fed up dying dark"
72.4%

dyes fault

"couldn't advise using on bleach blonde hair it'll fade quicker i had a bleached streak which used to be red when the rest of my hair was black and you can still see it not that that's the dyes fault!"
72.3%

scalp itch

"there wasnt a noticable blue in my hair' it also made my scalp itch after i had washed out"
72.2%

didnt work

"as a last try i ordered the colorista planning to just go plum again if this didnt work"
71.9%

water messy

"runny like water messy does not last 2 washes"
71.9%

stays forever

"red usually stays forever in your hair anyway but usually i go by live every time"
71.5%

dark purple

"i was dark brown with blonde ombre and very long hair to just above elbow and i used 1 box of dark purple"
70.6%

dark blonde

"had to do a few applications to go platinum blonde and my hair is only dark blonde now"
70.6%

absolutely horrendous

"absolutely horrendous product very watery and burnt the back of my neck and ear which was left scabby and bleeding would never buy this product again"
70.4%

packaged disgraceful

"i cant believe this is how my product came packaged disgraceful"
70.2%

avoid chlorine

"wash in coldest water possible and avoid chlorine"
70.2%

split down

"it would have had 5 stars as i am happy with the results but i dropped 1 star as it is not a gel it is extremely runny and i would recommend covering not only yourself but your whole bathroom when applying and the gloves provided are too small mine barely went over my fingers and they split down the sides whilst using them they seem to be designed for someone with very slender hands which i do not have so i will be purchasing a box of vinyl gloves for future use"
70.1%

smell too good

"easy to apply but doesn’t smell too good"
69.8%

very patchy

"this has left my hair an awful colour very patchy"
69.8%

didnt take

"sides still didnt take and the rinsing washed out some existing color"
69.3%

burned my head

"burned my head and stunk up my room the whole time"
69.3%

worse thing

"the worse thing though is my scalp covered in open sores which are very painful"
69.1%

cheap replica

"pretty sure this product is a cheap replica do not waste your money"
68.7%

burned my throat

"and i was in a well ventilated room the colour its self is lovely and was easy to apply just the smell was very overwhelming and felt like it burned my throat"
68.4%

wooden floors

"does not clean off paint work plastic bath or wooden floors"
68.3%

pretty sceptical

"considering that the last time i bought a silver hair dye from loreal ny hair went green i was pretty sceptical"
68.2%

very low volume

"i think the developer in this kit is very low volume"
68.2%

soon enough

"doesn’t last too long anyway so soon enough you’ll need to touch up or brighten the colour again"
68.2%

waste your money

"pretty sure this product is a cheap replica do not waste your money"
68.1%

dropped 1 star

"it would have had 5 stars as i am happy with the results but i dropped 1 star as it is not a gel it is extremely runny and i would recommend covering not only yourself but your whole bathroom when applying and the gloves provided are too small mine barely went over my fingers and they split down the sides whilst using them they seem to be designed for someone with very slender hands which i do not have so i will be purchasing a box of vinyl gloves for future use"
67.5%

least favorite

"i officially have a new least favorite hair dye"
67.3%

application difficult

"which makes application difficult and very messy"
67.2%

utterly rubbish product

"utterly rubbish product"
67.0%

just ridiculous

"i'm very experienced with red hair dye and i know to expect a little colour to come off onto my pillow but this is just ridiculous"
66.7%

waste of money

"waste of money"
66.7%

unusable bin bag gloves

"from the unusable bin bag gloves to the watery messy and strong smelling product"
66.6%

made it worse

"my hair is naturally dry and this made it worse but that’s to be expected from permanent colour"
66.5%

baggage was damage

"wheny order came the baggage was damage"
66.5%

brassy tones

"the only thing i didn't find very useful was the anti brass conditioner it didn't do anything to my hair or get rid of the brassy tones but as i was dying over the blonde anyway it didn't matter"
66.4%

than dark grey

"i liked the colour i got for the first 2 to 3 washes but it fades really quickly and its more blue grey than dark grey"
66.4%

died it blonde

"i wanted to make my hair a bit light since i died it blonde and it went quite orange and brassy it worked will still need a toner"
66.3%

looks nothing

"it really looks nothing like the picture much more grey less silver!"
66.3%

problem with hair

"pretty angry i’ve never had a problem with hair dye before"
66.2%

cheaply made

"as per my pictures they were very small and so cheaply made that they ripped when i put both gloves on making them not really fit for purpose !"
65.7%

poor quality

"also just for info the gloves are v poor quality"
65.6%

less silver

"it really looks nothing like the picture much more grey less silver!"
65.5%

definitely not permanent

"definitely not permanent"
65.4%

burned my eyes

"the smell burned my eyes "
65.4%

annoyed at l'oreal

"this product says its permanent and long lasting even though i've had it dyed it and then my hairs gone blonde in 6 days i'm really not happy its false advertised and i am very annoyed at l'oreal for this also when received the package the box was all open and not sealed as it should be"
64.7%

ignore the isolation

"maybe ignore the isolation 19 fringe cuts 😊"
64.6%

waste of 40 minutes

"waste of 40 minutes"
64.6%

waste of time

"waste of time"
64.5%

sore and itchy

"it’s sore and itchy and peeling"
64.3%

stain in the area

"also make sure there's nothing to you want to not stain in the area as this stuff goes everywhere!"
64.3%

very overwhelming

"and i was in a well ventilated room the colour its self is lovely and was easy to apply just the smell was very overwhelming and felt like it burned my throat"
64.2%

stained them

"it has also got on all my tops and stained them!"
64.2%

pale orange

"it was good bit then it dried and it turned out pale orange!"
63.9%

dont waste

"dont waste your money or time"
63.6%

ruined them

"ruined them too"
63.6%

with colorista

"not with colorista!"
63.2%

stripped down a few times

"i had dyed black hair for years which i obviously stripped down a few times before using this product"
63.1%

hated this product

"hated this product"
62.7%

patchy colour

"i have used this dye 3 times now and every single time it has faded after 2 weeks leaving me with this ridiculous patchy colour until i dye it again"
62.0%

terrible product

"terrible product"
61.9%

upsetting to hear

"that's upsetting to hear"
61.8%

damaged my hair

"this has damaged my hair badly it now snaps off and is extremely dry"
61.7%

does n't even

"my hair is blue and doesn’t even have full coverage"
61.5%

leak through anyway

"the first glove i put on tore so badly that the second one i put on like i was performing some kind of brain surgery only for them both to leak through anyway and cover my hands with the product"
61.3%

very poor quality

"very poor quality"
61.2%

advised 48 hours

"i did a patch test as advised 48 hours before"
60.8%

looked shocking

"it’s an awful colour looked shocking on"
60.8%

silver tones

"after bleaching my hair three times to get to a platinum blonde this worked well to bring the silver tones out and i can honestly say it's a really good brand to use"
60.6%

made me choke

"the smell was very strong and bad actually made me choke !"
60.5%

watery splash

"too watery splash everywhere"
60.1%

really bad condition wish

"i wanted my hair grey it turned out very dark brown horrible it also leaves hair in really bad condition wish i had never bought it i’m waiting on my hairdresser reopening so she can sort it out for me so annoyed disappointed just hate the colour"
60.0%

offered for test

"a few shades were offered for test just in time and i ordered the box with bright red colour"
60.0%

mixed reviews

"i read mixed reviews for this bleach"
59.7%

contain bleach

"this product must contain bleach and it has dyed the dark parts of my hair a horrendous ginger colour"
59.7%

everywhere didnt

"really runny so dripped everywhere didnt find it very easy to use because of this"
59.6%

became light

"that’s my second order my hair became light pink instead of copper"
59.5%

disappointed however

"havent used yet but from the reviews i wont be disappointed however when it arrived the box was all squashed and ripped but luckily everything was complete nothing missing"
59.3%

crap product

"a cheap crap product!"
59.1%

dying my hair

"i've been dying my hair for 15 years plus and i know the smell can be quite strong"
59.0%

would n't use again

"definitely wouldn't use again"
59.0%

very confused

"may have been an error on my part but the night after dying some of the dye rubbed on to my pillow which never happened before so was very confused"
58.8%

runny so it drips

"it has dyed hair a beautiful dark blue but is so runny so it drips"
58.8%

horrid smell

"i've washed my hair 3 times and still cant get the horrid smell out of it"
58.7%

rest of the guidelines

"tried this product today left on for a little longer than advised followed the rest of the guidelines properly and my hair is still blonde!"
58.6%

leave blonde

"leave blonde to the professionals please!"
58.3%

error on my part

"may have been an error on my part but the night after dying some of the dye rubbed on to my pillow which never happened before so was very confused"
58.3%

barely taken

"i have slightly dark brown hair and it’s barely taken"
57.7%

repulsive for 2 days

"hair smelled repulsive for 2 days after using this and i accidently dyed some of my carpet red but i adore the colour so i bought another one"
57.6%

applied it wrong

"idk if i applied it wrong"
57.6%

would n't buy again

"definitly wouldn’t buy again"
57.6%

slight shimmer

"oh i'm gutted i did the steps as stated and my dark brown hair never turned red : just a slight shimmer in the light : wanted red hair for xmas"
57.5%

dying your hair

"i started reading the instructions and prepared to do my allergy test it's recommended 48 hours before dying your hair "
57.4%

it done very long

"i can't say how long it lasts as i've not had it done very long but this is pretty good stuff especially if your very blonde already"
57.4%

hair a bit coarse

"it’s made my hair a bit coarse but for me i’m happy because i have very done and flyaway hair so it has helped thicken it up a bit"
57.3%

more the colour fades

"i love the colour but every time i wash my hair the more the colour fades"
57.3%

dark brown

"my dark hair had been previously bleached then purple then dyed dark brown and then a colour remover used to take it to mid brown"
57.2%

usual tingling

"once the product had been applied i experienced more than the usual tingling but persevered for the 30 minutes"
56.9%

white bleach blonde

"so let's start with my hair was not a white bleach blonde perfect for this colour but it was a pretty blonde on the roots and then kind if silver ish as i had a silver toner on it"
56.7%

complete nothing

"havent used yet but from the reviews i wont be disappointed however when it arrived the box was all squashed and ripped but luckily everything was complete nothing missing"
56.7%

it's messy

"easy to use smell not to bad no worse than any other hair dye went on easy people have said it’s messy "
56.6%

extremely runny

"it would have had 5 stars as i am happy with the results but i dropped 1 star as it is not a gel it is extremely runny and i would recommend covering not only yourself but your whole bathroom when applying and the gloves provided are too small mine barely went over my fingers and they split down the sides whilst using them they seem to be designed for someone with very slender hands which i do not have so i will be purchasing a box of vinyl gloves for future use"
56.6%

fades quite quickly

"it fades quite quickly but you do get the exact colour on the box"
56.6%

painful and deadly

"while the chinese government has relaxed some of the provisions of their animal testing requirements for cosmetics it still requires that cosmetics companies pay for painful and deadly tests on animals in order to sell certain types of cosmetics"
56.5%

sure as hell

"i 100% recommend this product and sure as hell will buy it again"
56.4%

will not recomend

"will not recomend it"
56.4%

have problems

"i have afro 4b hair and i had grown it out so it was virgin hair so didn't think i'd have problems with the dye"
56.4%

n't go this colour

"didn't go this colour !"
56.3%

have that problem

"i have that problem when 1 pack of colouring is not enough but two packs is to much"
56.1%

before giving

"spent 40 mins trying to make it run clear before giving up"
56.0%

it's not recommended

"i do leave it on longer than the instructions say which i'm going to guess it's not recommended but i keep my hair in good condition with various products and don't use hairdryer straightener etc so it's not damaged by the dyeing"
56.0%

left for 35 minutes

"i left for 35 minutes in total checking every 10"
55.9%

smells really

"also smells really bad"
55.9%

many trips

"after many trips to various salons which were unable to achieve the colour i want i decided to use my first ever packet dye the colorista silver grey"
55.4%

this problem

"i have been colouring my hair for 10 years and never have i ever had this problem before"
55.3%

really bad headache

"i've been left with a really bad headache from the smell"
55.2%

disgusting burnt my eyes

"scent disgusting burnt my eyes and i always dye my hair"
55.2%

what i do not like

"however what i do not like is"
55.2%

black plastic gloves

"the only thing i'd say was the black plastic gloves supplied were crap !"
55.1%

which was n't ideal

"last order had no gloves which wasn't ideal"
55.1%

still is n't blonde

"the girls hair is the same as mine i would say and i’m currently on box 4 of this bleach and it still isn’t blonde it’s gone orange not even a ginger colour literally orange yellow and white"
55.1%

from the chemical

"the fumes were so strong stronger than other brands i've tried i did a half job of doing it because i felt like i was going to faint from the chemical fumes"
55.1%

just hate the colour

"i wanted my hair grey it turned out very dark brown horrible it also leaves hair in really bad condition wish i had never bought it i’m waiting on my hairdresser reopening so she can sort it out for me so annoyed disappointed just hate the colour"
54.9%

chemically smell

"my only issue is it has a chemically smell to it when applying so make sure your area is well ventilated"
54.8%

squashed and ripped

"havent used yet but from the reviews i wont be disappointed however when it arrived the box was all squashed and ripped but luckily everything was complete nothing missing"
54.8%

fades alot and

"im hoping it fades alot and i won't be putting this colour on again as my hair now looks black"
54.8%

awful scary `` colour

"stripped all the colour and left my hair in awful scary “colour”"
54.8%

very long hair

"blow dryed my hair and used my ghds i have very long hair down my back it msde my hair dry and sticky!"
54.7%

would not buy again

"this dye stunk and went everywhere so i probably would not buy again"
54.7%

not use this product

"please please do not use this product!"
54.7%

n't touch the black

"so it did good but didn’t touch the black but wasn’t really expecting it to"
54.7%

not buy this product

"do not buy this product no matter how bad your covid hair is"
54.7%

would not use the product

"i looked in the mirror and wished so hard for time to go back so that i would not use the product"
54.7%

buying a different dye

"i hated it so much i ended up buying a different dye and dying it the next day!"
54.7%

no longer grey

"the colour goes very dark and then fades to a nice grey however after 7 washes my hair is no longer grey and is now an ash blonde"
54.7%

pack of colouring

"i have that problem when 1 pack of colouring is not enough but two packs is to much"
54.7%

load of rubbish

"it’s a load of rubbish!"
54.6%

no greys for 4 weeks

"no greys for 4 weeks even then though the colour lasts and stays bright"
54.6%

does n't grab on roots

"doesn’t grab on roots"
54.6%

n't want the faff

"i have mid brown hair and don’t want to damage it further with bleach plus i don’t want the faff "
54.6%

n't realised this bleach

"after i had purchased i hadn’t realised this bleach contains no ammonia which all my previous bleaches have"
54.6%

minutes on his head

"he said he panicked after 10 minutes on his head as it went quite dark but he left it on for 30 minutes as stated and this is the outcome"
54.6%

the typical formula

"as you probably have read this product is very messy and not the typical formula where at home you can just slap it on your head like usual"
54.6%

been purple nothing

"bearing in mind it should’ve been purple nothing not even a strand of my few gray hairs had changed colour and before you think i don’t know what i’m doing i’ve been dying my hair for years "
54.5%

throw it away

"didn’t work and had to throw it away "
54.5%

very disappointing

"and that's the most important part it's very disappointing"
54.5%

make as much mess

"i would say you need a bowl and brush for this as to not make as much mess"
54.5%

goes very dark

"the colour goes very dark and then fades to a nice grey however after 7 washes my hair is no longer grey and is now an ash blonde"
54.4%

msde my hair

"blow dryed my hair and used my ghds i have very long hair down my back it msde my hair dry and sticky!"
54.4%

n't bleached it blonde

"obviously it hasn’t bleached it blonde but that’s to be expected as my hair is dark brown and will take a couple of tries to get it to my desired colour"
54.3%

ginger so not happy

"i bought silver hair dye and am now ginger so not happy"
54.3%

applied thought it was

"made up per instructions and applied thought it was odd it didn’t have the usual smell that dyes have but thought maybe this is the bonus left on as per instructions and rinsed as per instructions"
54.2%

vibrant and worst

"not at all vibrant and worst of all it did not match roots to tips"
54.2%

small rip easy

"only downside is the gloves they are way too small rip easy and now i have red hands lol"
54.2%

dark cherry

"nothing like the colour on the box at all it came out like a dark cherry red"
54.1%

waste of my money

"waste of my money and now i'll look like a fool at work until i can buy some real hair dye"
54.1%

would n't use it again

"it didn’t turn my hair blonde it turned it yellow wouldn’t use it again"
54.0%

resent the fact

"i also resent the fact i had to buy 2 of these as i now have a brand new box i will never use!"
54.0%

will never

"i also resent the fact i had to buy 2 of these as i now have a brand new box i will never use!"
54.0%

will not last at

"this colour will not last at all"
53.9%

does not last 2 washes

"runny like water messy does not last 2 washes"
53.9%

cold water

"problem is that despite using the included cream and also always using dyed hair shampoo + washing with cold water my hair still bleeds a lot of the colour in every wash"
53.9%

through its black

"and one of our inquisitive dogs tried getting involved last time she used this and now has a red streak running through its black fur"
53.8%

bleeding out of my hair

"4 washes later and it's still bleeding out of my hair to the point it's staining my nails"
53.8%

barbie blonde locks

"dont expect beautiful barbie blonde locks with 1 application if you are dark"
53.7%

stained every morning

"my fave neck and shoulder was stained every morning"
53.7%

open and not sealed

"this product says its permanent and long lasting even though i've had it dyed it and then my hairs gone blonde in 6 days i'm really not happy its false advertised and i am very annoyed at l'oreal for this also when received the package the box was all open and not sealed as it should be"
53.7%

from the reviews i wont

"havent used yet but from the reviews i wont be disappointed however when it arrived the box was all squashed and ripped but luckily everything was complete nothing missing"
53.7%

goes a very long

"rinced off really easily and the conditioner is really nice a small amount goes a very long way "
53.7%

permanent a big let down

"very disappointed this colour is not permanent a big let down"
53.7%

leaches out of my hair

"i've been using black hair dye on my hair for many many years and have found previously that the dye leaches out of my hair within a week"
53.6%

completely out of my hair

"as well as completely working on my roots the bleach also lifted the pink completely out of my hair"
53.5%

completely burns my scalp

"first time i’ve purchased it off amazon and it completely burns my scalp"
53.5%

end hair dyes

"i've been dying my hair since i was 14 almost 20 years and i've experienced high end and low end hair dyes and i've never been as dissatisfied with any of them as much as i have been with this product"
53.4%

felt awful

"my hair is very long and dry and when i rinsed the colour out i was concerned as my hair felt awful"
53.2%

developer in this

"i think the developer in this kit is very low volume"
53.2%

and damaged feeling

"the bleach didn’t leave my hair as dry and damaged feeling as other bleaches"
53.2%

dying for years

"been dying for years so it could b a build up"
53.1%

hair aint grey

"but my hair aint grey aha"
53.1%

help processing

"i covered my hair with a plastic bag to help processing and left on for 20 minutes"
53.0%

hair is naturally

"my hair is naturally dry and this made it worse but that’s to be expected from permanent colour"
53.0%

broke easily i didnt

"the only thing i will say is that the gloves are not great they broke easily i didnt realise it had a rip in between my fingers until it started causing irritation"
53.0%

n't even take

"didn’t even take"
52.8%

n't needed with this

"brilliant coverage for my hair with 1 box usually take 2 to get full coverage as my hair is quite thick but wasn't needed with this"
52.7%

very little scent

"very easy to use simply instructions very little scent"
52.7%

mess for the result

"but worth the mess for the result"
52.6%

blotchy results

"i think many of the 'blotchy results' people may have is because it could have been mixed better in a bowl"
52.5%

would n't buy this again

"wouldn't buy this again"
52.5%

long locks

"no lightening your hair first just follow instructions 1 box contained enough dye for my long locks and i'm so so pleased with the results"
52.4%

work at all no difference

"very disappointed as product didn’t work at all no difference"
52.3%

same result nothing

"going by the instructions which are very easy to follow followed each step accurately and waited for the allotted time as stated then proceeded to washed the chemicals out and it didn't work alot all did it a second time as i didn't use the whole formula and waited again and same result nothing chaged"
52.3%

n't even dark

"its supposed to be bright and shiny even on dark hair my hair isn't even dark and there's barely any colour at all"
52.2%

hairdressers are re open

"my hubby is disappointed as he will look at my grey head likely until hairdressers are re open"
52.1%

very disappointed and

"turned my hair purple trew the second pack away very disappointed and i've had to shave my hair off"
52.1%

anyway it did n't matter

"the only thing i didn't find very useful was the anti brass conditioner it didn't do anything to my hair or get rid of the brassy tones but as i was dying over the blonde anyway it didn't matter"
52.1%

blonde down

"its toned the blonde down and made it a nice shade"
52.1%

dying over the blonde

"the only thing i didn't find very useful was the anti brass conditioner it didn't do anything to my hair or get rid of the brassy tones but as i was dying over the blonde anyway it didn't matter"
52.0%

stripped all the colour

"stripped all the colour and left my hair in awful scary “colour”"
51.9%

full 30 min wait time

"if u jst want a suttle grey silver i'd advise not going the full 30min wait time i'd leave it 5mins checking for the right coulor b4 washing"
51.7%

n't expect much change

"i didn’t expect much change but was really surprised when i saw the colour!"
51.6%

washed it more came

"however every time i washed it more came out"
51.5%

purple toner shampoo

"i then thoroughly rinsed and applied number 4 which was the purple toner shampoo"
51.5%

split them before

"the gloves were for midget hands and i split them before i’d even got them over my thumb"
51.4%

blue and patchy

"i wouldn’t recommend this product came out blue and patchy turned green after one wash"
51.3%

would not recommend

"would not recommend"
50.8%

very thin liquid

"so messy as very thin liquid and splashed everywhere and drips"
50.8%

very small

"as per my pictures they were very small and so cheaply made that they ripped when i put both gloves on making them not really fit for purpose !"
50.7%

washed the chemicals

"going by the instructions which are very easy to follow followed each step accurately and waited for the allotted time as stated then proceeded to washed the chemicals out and it didn't work alot all did it a second time as i didn't use the whole formula and waited again and same result nothing chaged"
50.5%

minutes less than

"i'd bleached my hair to almost white and i left the dye on for 10 minutes less than recommended but it's gone very dark i immediatley shampooed to get some colour out"
50.4%

worth the bad experience

"then comes the crunch is the colour worth the bad experience?"
50.2%

done absolutely nothing

"i purchased 2 bottles and it done absolutely nothing to my hair"
50.2%

fades really

"i liked the colour i got for the first 2 to 3 washes but it fades really quickly and its more blue grey than dark grey"
50.0%
...

Top positive statements

Statement Strength**
"Lovely colour nice and bright" 100.0%
"Love the colour so easy to mix and apply and the conditioner smells so good." 93.1%
"This colour is beautiful!" 93.1%
"Great results my hair went really blonde I had done it a week before with a different brand and it went orange no problem with this one I got the colour I wanted" 93.1%
"the cherry red is great and colour is gorgeous!" 93.1%
"Great product love the colour!" 93.1%
"The colour is amazing I love it." 93.1%
"Really happy with the colour as good as you would get in salon." 93.1%

Top negative statements

Statement Strength
"A waste of time absolutely disappointed did nothing to mousy brown hair" 90.1%
"Extremely disappointed DO NOT BUY" 90.1%
"To begin with had coloured light ash blonde which I have coloured plus years naturally I’m a light brown colour which I bleached about 8 plus years ago and applied light blonde & ash blonde permanent hair dye every since until using the smokey grey colour ." 87.9%
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Positive mentions

Mentioned Object Mentioned in Strength
Smokey Grey
"i will try again perhaps with Smokey Grey and see it that lasts"
87.7%
Colour
"Colour was bright and vibrant"
71.3%

Negative mentions

Mentioned Object Mentioned in Strength
Colour
"Colour didn’t last"
49.6%

Emotion analysis

Positive tone

Neutral tone

Negative tone

34.1% 27.4% 38.5%
  worry 30.5%
  neutral 27.2%
  happiness 16.4%
  sadness 4.9%
  relief 4.6%
  fun 4.6%
  surprise 3.3%
  love 3.3%
  anger 1.5%
  enthusiasm 1.0%
  fear 0.8%
  joy 0.8%
  hate 0.8%
  empty 0.3%

* analysis performed using Artificial Intelligence (AI) methods, data for the analysis has been gathered from multiple publicly accessible sources.
** strength is the level of sentiment expressed in a sentence, phrase or keyword. It ranges from 0 to 100%
prices and sales statistics are updated daily

last analysis update 2022-01-20