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Lash Sensational Volumizing and Thickening Mascara 01 Very Black


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Best price: £5.05 (49% off)

Product Summary

  • Very black volume mascara with curved silicone brush that has 6 different size bristles for an enhanced look
  • Fan effect, No clumping, No smudging for extra-black volume even on the thinnest lashes
  • Place the brush at the base of your lashes and slightly twist upward to coat them; With the curved part of the brush, brush over your lashes to give them even more volume and extend them
  • The low wax formula provides intense colour without sticking lashes together, Ophthalmologically tested on sensitive eyes and contact lens wearers
  • Contents: 1x Mascara Maybelline New York Lash Sensational, Shade: Very Black, Volume: 9.5 ml

Product Attributes

  • Width: 2.8 inches,
  • Height: 5.6 inches,
  • Weight: 0.0 Pounds,
  • Length: 0.9 inches,
  • Size: 9.5 ml (Pack of 1)

Brand

Maybelline


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Product Review Analysis*

Positives

Neutrals

Negatives

57.3% 11.8% 30.9%

Senti score  [69.1%]

* hover your mouse over a word to see more details
total waste fake wrong cheap best difficult impossible brilliant waterproof absolutely brilliant love excellent product complete waste smudge favourite sore absolutely gorgeous worst perfect expensive lovely disappointed happy great very disappointed amazing

Pros & Cons

absolutely gorgeous

"absolutely gorgeous mascara brilliant promotes longer lashes"
100.0%

absolutely brilliant

"i've tried a lot of mascaras in search of the perfect one over the years and this is absolutely brilliant!"
100.0%

excellent product

"excellent product"
100.0%

very pleased

"it’s also the kind of mascara that doesn’t damage my lashes if i curl them after 2 coats so i’m very pleased"
100.0%

genuine product

"very nice genuine product"
99.9%

brilliant product

"brilliant product!"
99.9%

finest eyelashes

"the brush is the key it coats the finest eyelashes and separates and lengthens them"
99.8%

highly recommend

"highly recommend"
99.6%

lovely full

"my favourite mascara build up in layers for a lovely full lash effect"
99.6%

best thing

"the best thing was that despite this not being a waterproof mascara it was still very much in evidence after a day at work which is usually unheard of for me!"
99.6%

really good

"it has really good coverage but it's hard to remove which makes it super water resistant"
99.3%

lovely beautiful

"lovely beautiful eye lashes"
99.3%

best results

"it gets every lash for best results use eyelashe curlers first"
99.3%

amazing product

"amazing product for the cheap price!"
98.5%

fantastic bargain

"at this price had to be a fantastic bargain"
98.3%

great consistency

"great consistency"
98.2%

genuine article

"not the genuine article as it caused redness and swelling of my eyelids which does not happen with the genuine product"
98.0%

very natural

"very natural looking product when applied"
96.8%

good colour

"good colour stays all day"
96.3%

fine eyelashes

"this mascara made my very pale fine eyelashes look dark and well defined"
95.9%

nice eyelashes

"seems to give me nice eyelashes"
95.9%

well throughout

"stays on well throughout the day"
95.9%

super lashes

"super lashes!"
95.6%

love love love

"love love love!"
93.1%

fantastic and great

"looks fantastic and great price"
93.1%

really amazing

"but really amazing!"
93.0%

brilliant coverage

"gives brilliant coverage and makes lashes look thick and long"
92.7%

before but loved

"never used curved before but loved it"
91.7%

mascara is brilliant

"this mascara is brilliant"
90.3%

huge and beautiful

"one stroke and ur lashes are huge and beautiful"
90.0%

beauty bloggers

"honestly if you haven't tried this yet give it a go it's a big hit on youtube and with beauty bloggers too and it really does live up to the hype"
89.4%

mascara brilliant

"absolutely gorgeous mascara brilliant promotes longer lashes"
88.9%

good valuel

"bought before would buy again and good valuel"
88.8%

good mascar

"very very good mascar"
88.8%

found this

"having tried several makes of mascara over the years i finally found this gem"
88.3%

great applicator

"great applicator and the mascara really does make lashes appear longer love it"
88.0%

well coated

"this mascara is amazing for the price my long lashes were well coated and full of volume when applied"
87.7%

genuine item

"genuine item and arrived sealed"
75.0%

look great

"lasts all day and look great"
75.0%

perfect mascara

"off with no effort when removing won't need to keep looking for the perfect mascara and will buy this over and over again"
75.0%

good coverage

"gives a good coverage and would order again"
75.0%

looks amazing

"looks amazing adds volume and length and never looks clumpy"
75.0%

great brush

"great brush on this"
75.0%

swift delivery

"swift delivery"
75.0%

works well

"it has a relatively wet formula which works well to lengthen and volumize lashes"
75.0%

good price

"i love this mascara glad to find at such a good price as often near £9"
75.0%

uniquely shaped

"its uniquely shaped brush is perfect for achieving a full and voluminous look"
75.0%

nice mascara

"nice mascara"
75.0%

best price

"best mascara i've used in ages for the best price!"
75.0%

great price

"long lasting throughout the day and for great price"
75.0%

nice brush

"nice brush that has two curves for applying to lashes without getting all over your face"
75.0%

great mascara

"great mascara"
75.0%

looks good

"easy to use and lasts all day looks good when on"
75.0%

great value

"great value for money as well!"
74.9%

decent price

"really nice mascara don't really need a lot to get the full effect not too clumpy and a decent price"
74.9%

really quick

"arrived really quick and a great mascara"
74.9%

fast delivery

"good mascara fast delivery"
74.9%

good reviews

"so having read all the good reviews on here decided to purchase this"
74.9%

nice effect

"and nice effect!"
74.9%

premium brands

"i've been trying premium brands for years and shopping in department stores but this is my fave by far!"
74.9%

looks great

"eyes feels great and looks great!"
74.8%

ordering again

"really nice mascara not clumpy brush is perfect will definetly be ordering again"
74.8%

lasting power

"in terms of lasting power my lashes stay looking great for around 12 hours and when it comes to removing it i’ve found it can be done beat using an oil based eye make up remover"
74.8%

waterproof mascara

"but it's a waterproof mascara and stays on well for a long time"
74.8%

decent amount

"it gives my lashes a decent amount of volume and also gives it a lot of length"
74.8%

feels great

"eyes feels great and looks great!"
74.8%

very quickly

"arrived very quickly much earlier than estimated"
74.8%

pretty looking

"pretty looking shell !"
74.8%

budget friendly

"my favourite mascara hands down the best budget friendly and great quality mascara"
74.8%

really showcase

"this product however gives my lashes definition and enhances them to really showcase how long and full they are"
74.8%

nice black colour

"nice black colour and makes lashes look fuller and longer"
74.8%

price range

"would recommend to anyone looking for a good high street mascara much better than any others in this price range that i’ve tried"
74.8%

looking great

"in terms of lasting power my lashes stay looking great for around 12 hours and when it comes to removing it i’ve found it can be done beat using an oil based eye make up remover"
74.7%

positive reviews

"bought this diebtonall of the positive reviews on here"
74.6%

life saver

"im obsessed with this mascara literally a life saver i never really realise how long it makes my lashes look until i run out and in desperation end up having to leave it in hot water to actually be able to get the last of the product out until im able to order a new one 😂"
74.6%

lovely mascara

"lovely mascara and good value for money"
74.6%

amazing mascara

"this is such an amazing mascara that not only provides volume but also length"
74.5%

pretty nice

"at first it is pretty nice to use"
74.5%

doesnt smudge

"really dark doesnt smudge when it rains and i work outside!"
74.5%

good choice

"a good choice for inexpensive mascara"
74.5%

fantastic item

"fantastic item"
74.5%

fabulous non smudge

"fabulous non smudge"
74.5%

really lasts

"eyelashes look fab and it really lasts"
74.5%

amazing delivery

"amazing delivery !"
74.5%

excellent value

"excellent value and fast shipping"
74.4%

loves this

"my partner loves this as does what it says"
74.4%

love maybelline mascara

"i love maybelline mascara as i seem to be allergic to many other makes"
74.3%

great drugstore option

"i love this mascara great drugstore option!"
74.3%

lasting properties

"i love this mascara for its lasting properties!"
74.3%

best mascara

"was a bit sceptical of ordering this but i'm so glad i did the brush is excellent quality and the mascara is amazing together it makes the best mascara i've ever used giving me eye lashes such a full non clumped look"
74.3%

good value

"prompt delivery would buy again good value for money"
74.3%

fast shipping

"fast shipping"
74.2%

does n't smudge

"it gives great length and volume and doesn't smudge"
74.2%

really nice

"really nice mascara don't really need a lot to get the full effect not too clumpy and a decent price"
74.2%

awesome mascara

"awesome mascara!"
74.1%

very waterproof

"separates the lashes very well and looks gorgeous very waterproof and a lot cheaper on amazon than in the shops defo recommend !"
74.1%

favourite part

"the brush is my favourite part"
74.1%

being honest

"good coverage & dark black reasonable value but probably would not rush to buy this product again if i'm being honest"
74.1%

perfect product

"perfect product"
74.1%

very happy

"very happy"
74.0%

favourite mascara

"my favourite mascara"
74.0%

waterproof version

"i will be ordering the waterproof version now"
74.0%

being waterproof

"goes on well true to being waterproof"
73.9%

extremely waterproof

"doesn’t clump the lashes together and is extremely waterproof"
73.9%

very luscious

"it is non sticky and literally glides on leaving a very luscious lengthening effect"
73.9%

excellent service

"this product is my favourite and the only one i use excellent service excellent delivery brilliant value"
73.9%

excellent mascara

"i did go and buy a new one on the high street and it is an excellent mascara"
73.9%

good thing

"the mascara tube came packaged in plastic wrapping which is always a good thing :"
73.9%

ordering this

"was a bit sceptical of ordering this but i'm so glad i did the brush is excellent quality and the mascara is amazing together it makes the best mascara i've ever used giving me eye lashes such a full non clumped look"
73.9%

lovely and firm

"the brush is lovely and firm which fans out lashes beautifully"
73.9%

receive compliments

"the only mascara i use and always receive compliments on my lashes"
73.8%

reasonably priced

"for such a reasonably priced mascara in comparison to the high end rivals this product is incredible"
73.8%

lasting and good

"great mascara long lasting and good value for money"
73.8%

happy thanks

"happy thanks"
73.8%

hygiene seal

"arrived without a hygiene seal"
73.7%

looked amazing

"the product made my lashes look voluminous and they were curled up and looked amazing!"
73.7%

greater effect

"i double the layers for greater effect"
73.7%

longer love

"great applicator and the mascara really does make lashes appear longer love it"
73.7%

good product

"good product well made and recommended"
73.7%

truly waterproof

"adds length volume & is truly waterproof just what i need as my eyes water alot"
73.7%

looks gorgeous

"separates the lashes very well and looks gorgeous very waterproof and a lot cheaper on amazon than in the shops defo recommend !"
73.6%

look fantastic

"after using it this morning i have to agree my lashes look fantastic really full no smudging and very noticeable!"
73.6%

hardest person

"i was getting a new mascara for my mum to see what she thought of it and to her surprise she is really liking it and she is the hardest person to get to change her mascara!"
73.6%

relatively easily

"it removes relatively easily too"
73.5%

spider legs lashes

"brilliant mascara that adds volume and length without leading to the dreaded clumped up spider legs lashes"
73.5%

effective necessity

"oil based remover an effective necessity"
73.5%

staying power

"overall a very good mascara with serious staying power"
73.4%

dries nicely

"however after a few uses the mascara dries nicely and it becomes even more pleasant to use"
73.4%

look super

"separates each lash and makes them look super long and thick"
73.4%

nice product

"nice product"
73.4%

relatively quickly

"dries relatively quickly curls well and lasts a long time"
73.4%

good quality

"good quality"
73.3%

numerous times

"love this mascara have bought it numerous times"
73.3%

great reviews

"i brought it because it has great reviews and is great catches all my lashes no clamps i kept searching for mascara i will like for years and this is definitely the one"
73.2%

ingenious design

"ingenious design of brush the best product for me"
73.1%

plastic wrapping

"the mascara tube came packaged in plastic wrapping which is always a good thing :"
73.1%

excellent price

"wow this is a great mascara no clumping easy to apply and excellent price"
73.0%

brilliant brush

"brilliant brush"
73.0%

lovely product

"lovely product and it lasted for long time"
72.9%

spider legs

"the length is amazing it doesn't look clumpy or like spider legs and they don't drop"
72.9%

amazing together

"was a bit sceptical of ordering this but i'm so glad i did the brush is excellent quality and the mascara is amazing together it makes the best mascara i've ever used giving me eye lashes such a full non clumped look"
72.8%

amazing makes

"amazing makes your eyelashes look very bold and noticeable"
72.8%

fantastic mascara

"a fantastic mascara for your money in line with the high end alternatives"
72.7%

definitely recommend

"definitely recommend"
72.7%

highly recommended

"highly recommended!"
72.6%

high enough

"seriously i can't rate this high enough separates lashes goes on easily and lasts"
72.5%

good mascara

"good mascara"
72.5%

does n't flake

"it volumises the lashes and doesn’t flake"
72.5%

would recommend

"i would recommend"
72.4%

were popular

"i have always loved maybelline since my teen days when the original green and pink container were popular"
72.3%

lashes beautifully

"the brush is lovely and firm which fans out lashes beautifully"
72.2%

promotes longer

"absolutely gorgeous mascara brilliant promotes longer lashes"
72.1%

daughter delighted

"daughter delighted"
72.0%

maybeline great

"i prefer maybeline great lash but gave this one a try for a change"
71.9%

good things

"bought this after reading some good things in newspaper about how people were calling this the holy grail of mascaras"
71.9%

much better

"would recommend to anyone looking for a good high street mascara much better than any others in this price range that i’ve tried"
71.9%

smoothly and looks

"glides on smoothly and looks professional"
71.7%

order again

"will definitely order again"
71.4%

definitely worth trying

"definitely worth trying"
71.4%

always runs

"my mascara always runs"
71.2%

buying again

"will definitely be buying again"
71.2%

lash enhancement

"however also givesnice smdivided even length lash enhancement"
71.1%

curls well

"dries relatively quickly curls well and lasts a long time"
71.1%

recommend this

"fab in every way would definitely recommend this"
70.9%

something quick

"i bought as it was cheap and needed something quick"
70.9%

tried good

"one of the best mascara i have tried good if your lashes are fine like mine"
70.7%

prompt delivery

"prompt delivery would buy again good value for money"
70.7%

happy girl

"happy girl"
70.6%

everyone says

"it is as good as everyone says!"
70.4%

coverage spread length

"great coverage spread length and curl of lashes and can get into all the corners and individual lashes without blobs overloading lashes"
70.4%

thank you received

"thank you received my black mascara and love it would definitely recommend it :"
70.1%

adds volume and length

"looks amazing adds volume and length and never looks clumpy"
70.1%

well defined

"this mascara made my very pale fine eyelashes look dark and well defined"
69.7%

best mascaras

"glad i did possibly bone of the best mascaras i have used"
69.1%

great catches

"i brought it because it has great reviews and is great catches all my lashes no clamps i kept searching for mascara i will like for years and this is definitely the one"
69.1%

lush afterwards

"the black is intense and lashes feel just as lush afterwards"
69.0%

just fab eyelashes

"this mascara is perfect no mess just fab eyelashes"
69.0%

pretty water

"it stays on all day is pretty water cry proof and gives a dramatic lash effect!"
68.9%

lashes naturally

"love this mascara i have long thick eye lashes naturally and this makes them look fab!"
68.6%

worth the money

"worth the money"
68.4%

fits the bill

"tried many mascaras over the years and always changing them in hope of finding one that's different to the rest and this one fits the bill best one i've ever used fabulous length and doesn't smudge very hard wearing and if i don't take it off at night it's completely in tact in the morning but also comes"
68.3%

lifts well

"it makes your lashes look really thick and luscious and lifts well!"
68.2%

decent unfortunately

"it's also very clumpy i wouldn't recommend not decent unfortunately"
68.1%

applies well

"applies well and looks good"
68.1%

still lifted

"i apply at 7 am and come 6 pm my lashes are still lifted"
68.1%

discounted price

"one of my favourite mascara's at discounted price"
68.1%

actually liked

"possibly the first mascara i've actually liked"
68.0%

quite waterproof

"it is quite waterproof but it can smudge slightly when you have excessive watery eyes "
67.6%

eyelash curls

"this mascara and some decent eyelash curlers help me achieve the curliest eyelash curls which i thought i'd never achieve!"
67.5%

just the best

"i bought this and have moved in to the waterproof version and it’s just the best!"
67.2%

quick delivery

"quick delivery"
67.1%

favourite mascara's

"one of my favourite mascara's at discounted price"
67.0%

looks nice

"easy to remove when taking make up off and it looks nice when applied"
66.9%

nice volume

"this separates elongates the lashes and give some nice volume after 2 coats it’s not transferring doesn’t get clumpy and lasts all day"
66.9%

hard to remove

"this came unsealed and is really hard to remove"
66.8%

curved brush

"like the curved brush it makes it easy to apply"
66.6%

lashes great

"fantastic love this product it is lush and not cloggy does nor give you these horrible cloggy spider lashes great buy!"
66.6%
...

complete waste

"however was a complete waste of money"
99.9%

total waste

"how unhygienic and a total waste of money as i don’t trust to you use it so it’s been binned"
99.8%

very disappointed

"will not buy this brand again very disappointed"
99.0%

hair & fine

"this i'll stick with my usual benefit tho i have fine hair & fine lashes not enough oomph for me"
98.4%

awful clumpy

"its awful clumpy and makes my lashes look nasty !"
97.6%

really swollen

"i like the bold and thick effect however my eyes got really swollen after only 2 days of usage"
97.6%

horrible mascara

"horrible mascara the worst i've ever had!"
91.9%

sucked into

"i don't usually get sucked into ads but i'm always looking for the best mascara"
88.5%

worst mascara

"it's by far the worst mascara i have ever used!"
88.0%

avoided clumping

"this mascara is definitely one of the best mascaras i've used i really liked the shape of the brush which fit my eye shape and avoided clumping"
87.7%

worst energy

"i would not recommend this mascara to my worst energy"
85.8%

smudge alittle

"waterproof side of it when they get wet they don't run but if you touch them whilst wet with water and the dried top layer comes off it does tend to smudge alittle but i find this with most waterproof mascaras"
74.9%

doesnt even

"and it doesnt make my eyes water like alot of other mascaras it doesnt even feel like i'm wearing mascara"
74.9%

fake lashes

"fab product only way to get more volume than this is fake lashes!"
74.9%

black circles

"i’ve been using it for a few years and find it’s the only mascara that doesn’t leave black circles round my eyes at the end of the night and it doesn’t irritate my eyes"
74.9%

sweaty mess

"wear it when i go running and even when i’m a sweaty mess it stays put!"
74.9%

remove only

"easy to remove only if you use nivea gentle wipe"
74.9%

creating lumps

"it seems to have clearly been used as when trying to apply it there isn’t much inside of the bottle for application in which i need to dip it quite a few times to get enough to apply but creating lumps"
74.9%

seems unsanitary

"unfortunately i just bought another one from the same listing and it arrived without a hygiene seal with the barcode sticker haphazardly stuck on the top of the component kinda gross and i ended up binning it because that seems unsanitary and i don’t want to risk putting something possibly used near my eyes"
74.8%

expiration date

"in my view products with an expiration date should always be sealed"
74.8%

maybelline cheap

"i have always stuck with maybelline cheap and cheerful but still good!"
74.8%

more expensive

"i only wish i never wasted my money on the more expensive brands"
74.8%

wearing fake

"this stuff lengthens and thickens to make it look like you are wearing fake lashes it gives me the same effect as much higher priced products"
74.8%

remove clumps

"the mascara can come out quite thick and clumpy though so i usually use a clean eye lash wand to separate the lashes and remove clumps after putting it on"
74.8%

seems very

"am usually a big fan of maybelline but this mascara seems very dry in the tube definitely not very black and clumps easily"
74.8%

losing lashes

"it is easily removed without losing lashes either using makeup remover or wipes"
74.8%

looks crap

"firstly its disgusting that it didnt come sealed and secondly it's so clumpy it looks crap"
74.7%

black mess

"made all of my eyelashes stick together in one big black mess"
74.7%

very fussy

"due to my personal experience i would not recommend this mascara or buy it again but based on other reviews i might be very fussy as many people praise it"
74.7%

wouldnt order

"my wife loves this mascara she orders it all the time and she wouldnt order any other she said it’s the best for making her lashes look nice and separate and lasts well without drying out and when it gets old it don’t get clumpy"
74.6%

only problem

"the only problem about this is it can make a mess because it’s too much on the brush"
74.5%

leaves smudges

"the only comolate that i have is that it leaves smudges under my eyes throughout the day but i haven't found a mascara that doesn't do this"
74.4%

everything l need

"it does everything l need"
74.4%

black smudges

"there’s no clumping and doesn’t leave black smudges when wearing throughout the day"
74.3%

look nasty

"its awful clumpy and makes my lashes look nasty !"
74.0%

infection risk

"as it is intended for use on the eyes this poses an infection risk and is not acceptable"
73.2%

wasted my money

"i only wish i never wasted my money on the more expensive brands"
72.9%

clumpy & tight

"not for me goes sticky & makes lashes feel clumpy & tight there for making lash’s sore"
72.2%

become very thin

"my eyelashes have fallen out and become very thin because of this mascara"
69.6%

very weird

"very weird even with several coats still looks like you are wearing no mascara"
69.5%

other wipes

"i've used other wipes but not as effective"
69.4%

much higher

"this stuff lengthens and thickens to make it look like you are wearing fake lashes it gives me the same effect as much higher priced products"
69.1%

little sellotape

"this item came unsealed just a little sellotape!"
69.1%

return window

"i contacted the seller about this on the final day of my return window i forgot until that point and they asked for my customer number i gave them this and they haven't replied since"
68.5%

threw it away

"i threw it away"
67.6%

smudge easy

"does not smudge easy to apply"
67.6%

difficult to remove

"moreover it is extremely difficult to remove i lose a couple of eyelashes every time!"
67.2%

not bring it home

"i had bought maybelline waterproof mascara for a holiday and did not bring it home"
67.1%

unhappy with this

"very unhappy with this"
67.0%

nearly empty

"100% the mascara as over a week the days i’ve reverted to my nearly empty old one i’ve been fine"
66.9%

waste of money

"waste of money"
66.7%

unsure about using

"it didn't have a seal so i was unsure about using it but had immediate refund with no fuss and will order another"
66.0%

remove from lashes

"hard to remove from lashes"
65.8%

it's discontinued

"i will riot in the streets if it’s discontinued"
65.8%

short multiple strokes

"the way i apply in short multiple strokes makes my lashes look thick and long"
65.8%

leaves no clumps

"the formula is rich and thick brushes through easily and leaves no clumps even after several coats"
65.7%

much product

"the wand gathers too much product and no matter how much i try to clear the brush it always ends up being too much leaving me with clumpy eyelashes and a lot of smudges"
65.7%

dreadful clumpy

"i read the reviews and was impressed but what i got was dreadful clumpy could not separate lashes and so difficult to remove"
65.4%

sore on my lashes

"it makes my lashes stick together and when i tried to remove it it won’t come off and actually feels sore on my lashes"
65.4%

nothing special

"i'd recommend it it was nothing special but neither are my makeup skills so maybe in the hands of someone who regularly glams up it would be a more remarkable product"
65.3%

waste of money and time

"waste of money and time"
64.7%

loose inside a parcel

"but this was just loose inside a parcel box and has no seal on it so anyone could have used it!"
64.7%

cheap price

"cheap price gives eye lashes such a full non clumped look"
64.7%

much on the brush

"even then it goes on unevenly and clumpy with still too much on the brush"
64.7%

immediate refund

"it didn't have a seal so i was unsure about using it but had immediate refund with no fuss and will order another"
64.4%

leaks within minutes

"this leaks within minutes goes on well but i look like a panda within 30 min"
64.3%

does n't do this

"the only comolate that i have is that it leaves smudges under my eyes throughout the day but i haven't found a mascara that doesn't do this"
64.3%

almost dried

"eventually arrived but is almost dried up"
64.3%

tacky to apply

"however after a while it seems to dry up a little and even with the fine brush becomes quite clumpy tacky to apply and sticks my lashes together"
64.3%

disappointed with

"i bought this mascara several times in the raw and i haven't been disappointed with it"
64.1%

slides off in clumps

"doesn't dry 100% doesn't stick to your lashes and just slides off in clumps"
63.2%

mascara junkie

"i'm a mascara junkie and have tried most brands and this is better than a lot of the bigger more expensive brands"
63.0%

much mascara

"hard to not have too much mascara on the wand"
62.7%

with wipes

"comes off easily with wipes"
62.6%

broken straight away

"my phone has fallen on the floor once and not even from a big height and the case itself got broken straight away"
62.6%

little cheaper

"i decided to purchase online as its a little cheaper"
61.0%

getting expensive

"used maybelline products most of the time but getting expensive in the shops"
61.0%

long lashes

"last long lashes look naturally long"
61.0%

were damaged

"i've ordered this mascara before and liked it however this time around the bristles on the mascara were damaged and missing!"
60.9%

other mascaras

"and it doesnt make my eyes water like alot of other mascaras it doesnt even feel like i'm wearing mascara"
60.6%

dont remove

"basically it stays exactly the same until you dont remove it"
60.5%

logged up my lashes

"it clumped and logged up my lashes"
60.4%

smudges easily

"smudges easily"
60.3%

itchy sore eyes

"used it as i needed it had awful itchy sore eyes for days afterward"
60.1%

short lashes

"i am a girl with dead straight short lashes"
59.7%

take time to remove

"it take time to remove it"
58.8%

gets clumpy

"it soon gets clumpy on the eye lashes but i am content just to be able to sort out my eyebrows"
58.2%

does not clump

"easy to apply does not clump and it is not too 'wet'"
57.9%

sparse and short

"it does absolutely nothing for my eyelashes and makes them look so sparse and short"
57.7%

first to complain

"the response suggested that i wasn't the first to complain"
57.6%

it's not waterproof

"even though it's not waterproof it's test proof"
57.6%

would n't buy again

"i think this product is fake i wouldn't buy again"
57.6%

it not being sealed

"i’m furious with the purchase and will not be ordering it again all due to it not being sealed"
57.6%

would n't order it again

"really disappointed with this mascara it’s really clumpy already and i wouldn’t order it again"
57.5%

mascara was quite

"the mascara was quite dry"
57.3%

lashes are stiff

"almost impossible to apply a second coat after first has dried because lashes are stiff"
57.0%

eyelashes falling

"however as with all other waterproof mascaras the process of removal with wipes results in my eyelashes falling out but this is probably more my rubbish eyelash's problem than the mascara's!"
57.0%

false lash effect

"it has a false lash effect"
56.8%

flick dry flakes

"i tried to remove some of it by running it over the top of the bottle as you do but all it did was flick dry flakes everywhere"
56.5%

late and not taken

"i've had times where i've gone to bed late and not taken my make up off got up and my eyelashes are still perfect!"
56.5%

hardly write reviews

"i hardly write reviews!"
56.4%

no security sticker

"there was no security sticker over the lid"
56.4%

would n't recommend

"i wouldn't recommend it"
56.4%

mascara is awful

"this mascara is awful"
56.3%

been left to dry

"i suspect the item is either used or has been left to dry out"
56.2%

clog easily

"however it does not seem to clog easily"
55.8%

previously unscrewed

"there is no way to tell if this product was previously unscrewed and openned"
55.3%

it's ridiculous

"it's ridiculous"
55.3%

money sore eyes

"waste of money sore eyes !"
55.2%

suffer terribly

"water doesn't seem to budge it but i do suffer terribly with panda eyes and although this isn't the worst one i've used that does it i can't just apply then forget about it"
55.2%

what i do n't like

"what i don't like is the shape of the bottle and especially the lid"
55.2%

does n't give me allergy

"it's the only mascara that i feel good in sleeping and waking up beautiful next day and the only one what doesn't give me allergy"
55.1%

might smudge a

"awesome mascara for the price point but it might smudge a bit"
55.0%

it's the worst

"but please don’t buy this mascara it’s the worst !"
54.9%

just not hygenic

"it could have been used previously its just not hygenic"
54.9%

which is a pity

"there is no option to return which is a pity"
54.9%

volume but not clumpy

"lashes are lighted with volume but not clumpy"
54.7%

longer and thicker

"lashes look longer and thicker without needing loads of coats"
54.7%

n't look like

"no but i also didn't look like i was trying out for panda school so its a win for me"
54.7%

does n't go crunchy

"but it doesn't clump holds a curl while looking natural doesn't go crunchy removes easily"
54.7%

would not buy again

"not that impressed would not buy again"
54.7%

not on this product

"disappointed that the hygiene seal is not on this product"
54.7%

will never buy it again

"i will never buy it again"
54.7%

little ott for daywear

"i think this is good for evening makeup but a little ott for daywear"
54.7%

wrong with this

"i've tried many mascaras and there are better high end mascaras but on a tight budget you can't go wrong with this one"
54.7%

n't like this mascara

"i really don’t like this mascara"
54.7%

n't be opened previously

"i wouldn't purchase again as i can't be sure it's new and hasn't be opened previously"
54.7%

arrived not sealed

"product arrived not sealed!"
54.7%

n't buy this mascara

"but please don’t buy this mascara it’s the worst !"
54.7%

does not apply evenly

"it also does not apply evenly"
54.6%

compared to my usual

"like the style of the wand compared to my usual"
54.6%

drop of water

"for the name you'd expect quality but this was so dry and hardly any product in it at all even when i added a drop of water there was nothing"
54.6%

unsafe and unacceptable

"this is completely unsafe and unacceptable for consumer use"
54.6%

not come sealed though

"it did not come sealed though"
54.6%

does n't go on clumpy

"makes my lashes look a lot longer than they already are and product doesn't go on clumpy"
54.5%

not in this life

"but not in this life"
54.5%

will not buy again

"will not buy again"
54.5%

reccomend and wont

"don't reccomend and wont be buying again!"
54.4%

hard to remove

"had gone thick and clumpy hard to remove too"
54.4%

with this mascara

"love this mascara i wear contact lenses and my eyes get quite easily irritated but not with this mascara and it really opens your eyes up and makes my lashes look a lot thicker than they actually are it is also really easy it remove with a baby wipe this is a make up bag essential"
54.4%

wet not even clumpy

"just so wet not even clumpy but just so thin and watery that it makes your lashes look like 3 spider legs"
54.2%

last very long

"the only downfall is that the tube doesn't last very long"
54.0%

lashes very long

"but does make lashes very long and doesn't smudge and only caused one small bit to fall onto skin"
54.0%

not huge or volumed

"my lashes are not huge or volumed but with this mascara it looks like i have only 3 5 of them"
53.9%

came without protection

"came without protection which means it could’ve been opened before and used or refilled changed ink"
53.9%

has been unused

"usually a mascara should come sealed so the consumer is confident that it has been unused"
53.7%

make a mess

"the only problem about this is it can make a mess because it’s too much on the brush"
53.7%

absolutely unacceptable

"i have just asked for a refund this is absolutely unacceptable"
53.6%

looks quite old and

"not amazing cheaper than in store but looks quite old and dry"
53.6%

that it was n't right

"it didn’t arrive with any sealed packaging around the top like when you buy from a shop i should of known then that it wasn’t right"
53.5%

just water

"needs make up remover to shift not just water"
53.5%

it's been binned

"how unhygienic and a total waste of money as i don’t trust to you use it so it’s been binned"
53.5%

unevenly and clumpy

"even then it goes on unevenly and clumpy with still too much on the brush"
53.5%

nothing compared to this

"i’ve had 2 other more expensive mascaras before this one and they’re nothing compared to this"
53.4%

wearing no mascara

"very weird even with several coats still looks like you are wearing no mascara"
53.4%

there is no seal

"there is no seal?"
53.4%

flake it lasts all

"it doesn't flake it lasts all day and you don't get panda eyes after 12 hours even with an oily complexion "
53.3%

minimal transfer

"when i woke my eyes there's minimal transfer to finger tissue"
53.3%

smudges under the eyes

"may be waterproof but it smudges under the eyes even in only the top lashes have been coated"
53.2%

there was nothing

"for the name you'd expect quality but this was so dry and hardly any product in it at all even when i added a drop of water there was nothing"
53.2%

n't even sealed

"so it was delivered and to my shock it wasn't even sealed!"
53.2%

did n't look used

"the product was not sealed at all and although from the outside it didn’t look used"
53.2%

leaves lumps

"the lashes are sticking together the mascara is chunky and leaves lumps"
52.9%

stained around my eyes

"it is stained around my eyes by the end of each day and if i get stuck in the rain or shed a tear it runs everywhere!"
52.9%

work sometimes

"water needs adding to thin it out and even that doesn't work sometimes"
52.9%

with no clumping

"applies evenly with no clumping and makes my eyelashes stand out"
52.7%

extremly fregile

"on the otherside it is extremly fregile"
52.7%

barely noticeable

"i’ve got really short eyelashes which are barely noticeable"
52.7%

worst i 've ever

"horrible mascara the worst i've ever had!"
52.6%

look gaudy

"plus the champagne light pink colour of the tube doesn't look gaudy"
52.6%

remove some of

"i tried to remove some of it by running it over the top of the bottle as you do but all it did was flick dry flakes everywhere"
52.5%

going down slides

"even after going down slides"
52.5%

would n't buy this again

"i wouldn't buy this again"
52.5%

giving 2stars

"just received and have not tried it yet but the only reason i’m giving 2stars is because the seal was open so i don’t really trust if something has been mixed not it or not!"
52.4%

have no idea

"the mascara isnt sealed we have no idea if the eye infection was related but we won't be buying again"
52.2%

full non clumped look

"cheap price gives eye lashes such a full non clumped look"
51.8%

brush is not good

"this mascara makes my lashes very clumpy the brush is not good"
51.7%

short stumpy lashes

"i have short stumpy lashes and after spending years trying lots of high end and drugstore mascaras i have finally found one that lengthens and curls my lashes"
51.5%

short stubby lashes

"having short stubby lashes which are prone to falling out when using mascara i am always wary of using waterproof mascaras"
51.5%

n't curl my lashes

"i don't curl my lashes and they look good with this on em"
51.4%

really short eyelashes

"i’ve got really short eyelashes which are barely noticeable"
51.3%

plastic sealant

"it doesn’t come with plastic sealant like it does in superdrug’s boots etc"
51.2%

would not recommend

"would not recommend"
50.8%

securely sealed

"why would i want to put something on my eyelashes when its not securely sealed"
50.7%

tamper seal

"when ever i’ve bought mascara it’s always been wrapped in a tamper seal of some sort or in a box"
50.6%

taken me 3 days

"it’s taken me 3 days to remove it from my eyelashes and it’s pulled eyelashes out!"
50.5%

have n't replied since

"i contacted the seller about this on the final day of my return window i forgot until that point and they asked for my customer number i gave them this and they haven't replied since"
50.4%

worst mascara ever

"the worst mascara ever!"
50.2%
...

Top positive statements

Statement Strength**
"Ingenious design of brush the best product for me." 93.1%
"Its uniquely shaped brush is perfect for achieving a full and voluminous look." 93.1%
"Great product does exactly as expected." 93.1%
"Amazing makes your eyelashes look very bold and noticeable." 93.1%
"Good product well made and recommended" 93.1%
"Arrived promptly love the product and will definitely buy again." 93.1%
"good colour and easy to apply looks good" 92.4%
"I love it as it has the perfect brush for me." 92.3%

Top negative statements

Statement Strength
no data!

Positive mentions

Mentioned Object Mentioned in Strength
Mascara
"great little Mascara"
62.6%

Negative mentions

Mentioned Object Mentioned in Strength
Maybelline
"i have always stuck with Maybelline cheap and cheerful but still good!"
74.8%

Emotion analysis

Positive tone

Neutral tone

Negative tone

38.5% 25.1% 36.4%
  worry 27.2%
  neutral 24.4%
  happiness 21.8%
  sadness 6.9%
  relief 5.1%
  fun 4.1%
  love 3.3%
  surprise 2.8%
  anger 1.0%
  empty 0.8%
  joy 0.8%
  hate 0.8%
  fear 0.5%
  enthusiasm 0.5%

* analysis performed using Artificial Intelligence (AI) methods, data for the analysis has been gathered from multiple publicly accessible sources.
** strength is the level of sentiment expressed in a sentence, phrase or keyword. It ranges from 0 to 100%
prices and sales statistics are updated daily

last analysis update 2024-04-12