COLOR WOW Root Cover Up
Top rated in Make-up
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Best price: £22.41 (24% off)
Product Summary
The first complete range of professional-formulation products engineered for epic colour. Created by renowned beauty product innovator, Gail Federici and internationally acclaimed hairstylist John Frieda (the duo known for solving frizz and perfecting blonde), COLOR WOW harnesses the power of breakthrough technologies to keep colour-treated hair at its peak. Federici Brands is a beauty brand incubator built on a 25 year heritage of award winning, problem solving firsts. Known for disrupting the industry with first and best-in-class technologies, Federici Brands finds joy in changing consumers lives with inventive products, engineered to solve real problems and deliver truly transformational results. The ground-breaking innovative formula makes COLOR WOW Root Cover Up the next handheld device to change your life. Cover up dreaded roots and regrowth quickly and easily with no mess for perfect results in under a minute. - No More Roots!! With the ease of a photo retouch tool, all shades seamlessly cover grey roots. - The blonde shade even covers dark re-growth in lightened/highlighted hair; never before has dark re-growth been 'lightened' without peroxide. - Pigments adhere to hair without being sticky or oily and without dulling. - Dramatically extends the time between coloring and highlighting. - Contains a variety of pigments and reflective properties to ensure shades look natural and easily match a wide assortment of hair colours. - Does not contain any waxes or dyes. - Water-resistant; lasts from shampoo to shampoo. - Available in six shades including platinum, blonde, light brown, medium brown, dark brown and black.
Note: Date mentioned on the item is Manufactured date and not the Expiry date
- Item display weight: 0.07 ounces
- Unit count type: gram
- Hair type: coloured
Product Attributes
- Width: 2.1 inches,
- Height: 0.6 inches,
- Weight: 0.0 pounds,
- Length: 4.9 inches,
- Size: 2.1 g (Pack of 1)
Brand
COLOR WOWCompare with other product in Make-up category
Product Review Analysis*
Positives |
Neutrals |
Negatives |
| 62.4% | 12.1% | 25.6% |
Senti score [74.4%] |
||
* hover your mouse over a word to see more details
better
perfect
excellent product
amazing
overpriced
excellent
unhappy
fantastic
waste
rubbish
absolutely brilliant
useless
recommend
complete waste
product waste
best
darker
brilliant
poor
good
annoying
total waste
disappointed
absolutely incredible
expensive
great
Pros & Cons
|
Pros [216]
|
Strength |
|---|---|
absolutely brilliant"absolutely brilliant and so easy to use"
|
100.0% |
absolutely incredible"ok so it's not as amazing as actually getting your colour done but seriously for a quick fix for a night out it's absolutely incredible!"
|
100.0% |
excellent product"excellent product!"
|
100.0% |
brilliant stuff"brilliant stuff"
|
100.0% |
works brilliantly"works brilliantly"
|
100.0% |
stunning product"stunning product"
|
99.9% |
quite good"quite good colour match and easy to use but it needs to be done each day"
|
99.9% |
brilliant product"brilliant product!"
|
99.9% |
perfect timing"which is perfect timing as i'm off out on my hen do tomorrow and my roots looking ruddy awful"
|
99.9% |
highly recommend"highly recommend"
|
99.6% |
best thing"best thing i've found for roots highly reccommend"
|
99.6% |
maybe excellent"great or maybe excellent !"
|
99.5% |
extremely good"the cover is extremely good and i find it to be sweat and rain proof"
|
99.4% |
really good"really good coverage"
|
99.3% |
great thing"this is a great thing to have so you can at least avoid looking like a badger until your next hair dye appointment swings round"
|
99.3% |
nearly good"i can go from 65 years old with grey sides to 45 with wow well nearly good stuff"
|
98.8% |
works perfectly"works perfectly"
|
98.6% |
amazing product"amazing product the one beauty product i would not be without"
|
98.5% |
very natural"great product looks very natural"
|
96.8% |
good colour"good colour reasonably easy to use just get a little getting her to"
|
96.3% |
really pleased and"and solves the 'in between' roots colouring really pleased and so easy to use"
|
93.1% |
love love love"love love love easy to apply great colour match"
|
93.1% |
brilliant coverage"best product on the market it's so easy to use and gives brilliant coverage then washes out when you shampoo your hair it gives me an extra 2 weeks before i need to visit the hairdressers"
|
92.7% |
product is amazing"i never have the time to write reviews but this product is amazing"
|
92.0% |
buys you more time"certainly buys you more time until your next visit to the hairdressers"
|
92.0% |
brilliant root coverage"brilliant root coverage"
|
91.9% |
very effective"very easy to apply and very effective"
|
91.8% |
highly reccommend"best thing i've found for roots highly reccommend"
|
91.6% |
fantastic produced"this is a fantastic produced"
|
91.0% |
excellent coverage"excellent coverage"
|
89.7% |
product is great"this product is great"
|
89.3% |
does a good"lasts for ages and does a good job"
|
89.3% |
just brilliant"just brilliant"
|
88.5% |
blended perfectly"by using light brown on my roots first and then blending in the blond i find that my roots are blended perfectly"
|
88.5% |
really happy"not sure bought for the wife but she seemed really happy"
|
88.4% |
look great"look great!"
|
75.0% |
good coverage"easy to use and gives good coverage"
|
75.0% |
looks amazing"i have been considering buying this for some time and have watched lots of you tube videos where it looks amazing!"
|
75.0% |
fits easily"neat slim box fits easily in make up bag handbag with a mirror in the lid for quick touch ups and as it looks like an eye shadow no one will know you are secretly colouring your hair!"
|
75.0% |
works well"it's fab and really works well"
|
75.0% |
satisfied customer"from satisfied customer"
|
75.0% |
good price"fast delivery very happy with product good price"
|
75.0% |
looks flawless"the product works very well to cover my greys looks flawless if i do it carefully although does make your hair a little powdery textured"
|
75.0% |
decent coverage"i found this product time consuming to apply and although it eventually gave a decent coverage it was not as good as using a brown coloured dry shampoo"
|
75.0% |
really easy"it comes with a dual size applicator the coverage is great and blending really easy"
|
74.9% |
speedy delivery"speedy delivery"
|
74.9% |
great value"looks so natural and just perfect and will last forever so great value"
|
74.9% |
really well"great product was jubious about how well it would work but to my surprise it works really well"
|
74.9% |
fast delivery"fantastic product with a fast delivery"
|
74.9% |
perfect tides"perfect tides me over perfectly until my next appointment to have roots done!"
|
74.9% |
looks great"i get this for my mum she absolutely swears by it looks great and lasts between each wash"
|
74.8% |
very quickly"my hair grows very quickly and i usually have to go to the hairdressers every three weeks"
|
74.8% |
very quick"delivery was very quick"
|
74.7% |
perfect match"i ordered the dark brown and it was a perfect match for my hair colour"
|
74.7% |
good brush"good brush"
|
74.7% |
highlighted look"we have just spent an hour doing each other's roots and used tons of the product and we are both really dissapointed with the cover it clumps on gel or hairspray so you ideally need freshly washed hair and the cover isn't good enough to match highlights it simply doesn't create a highlighted look as it shows on the you tube video"
|
74.6% |
life saver"life saver to disguise scalp when diagnosed with alopecia"
|
74.6% |
fantastic item"probably a fantastic item but colour was way too dark not as expected"
|
74.5% |
just perfect"looks so natural and just perfect and will last forever so great value"
|
74.5% |
good enough"we have just spent an hour doing each other's roots and used tons of the product and we are both really dissapointed with the cover it clumps on gel or hairspray so you ideally need freshly washed hair and the cover isn't good enough to match highlights it simply doesn't create a highlighted look as it shows on the you tube video"
|
74.5% |
platinum colour"i purchased the platinum colour as myself and my daughter both have platinum highlights with medium light brown roots mine with a slight bit of grey"
|
74.4% |
extremely easy"i like this product as it seems to work and is extremely easy but only three starts because wow is it overpriced for what it is"
|
74.4% |
grey completely"it covers up my grey completely"
|
74.4% |
excellent value"excellent value arrived on time as advised"
|
74.4% |
will probably"with this i will probably go every four weeks or even five"
|
74.4% |
works wonders"works wonders and washes out easily"
|
74.4% |
pretty well"i wash my hair every few days and it lasts pretty well in between"
|
74.4% |
nice compact"nice compact"
|
74.4% |
prefer this"prefer this to the spray"
|
74.3% |
doesnt harm"doesnt harm your hair scalp like some products"
|
74.3% |
excellent discovery"an excellent discovery!"
|
74.2% |
takes seconds"and takes seconds to do and really does the job!"
|
74.2% |
more realistic"i got two colours of blonde for a more realistic look"
|
74.1% |
great concept"great concept but didn't fully cover my grey hair"
|
74.1% |
quick no fuss"great product quick no fuss and easy to carry around in your bag a real must have!"
|
74.1% |
reputation saver"reputation saver!"
|
74.1% |
quick and easy"it is so quick and easy to use doesn't come off on the pillow or clothes"
|
74.0% |
very happy"i am very happy with this it saves on hairdresser bills just because the roots are showing through"
|
74.0% |
brilliant addition"this product is a brilliant addition to my daily routine"
|
73.9% |
right colour"just be careful to buy the right colour"
|
73.9% |
works better"the dark one to cover grey probably works better"
|
73.8% |
received well"received well"
|
73.8% |
times better"100 times better than i thought will def recomend and i will be re purchasing wen run out"
|
73.8% |
totally exceeded"totally exceeded my expectations"
|
73.7% |
great coverage"rightly called wow easy to use no mess covers the re growth and gives great coverage in between colour appointments"
|
73.7% |
hairdressing appointment"this product is fantastic great for hiding the greys whilst you wait for your next hairdressing appointment and soooo easy"
|
73.7% |
good product"good product"
|
73.7% |
good results"good results can used to cover roots when you haven't managed to get to the hairdressers"
|
73.6% |
natural effect"with the brush you have easy precise control to get just the right natural effect"
|
73.5% |
spray colours"much better than spray colours i've tried"
|
73.5% |
cheaper products"there are cheaper products on the market sprays that go everywhere but this is the best one to date"
|
73.5% |
staying power"easy to apply and it does a great job and staying power is excellent"
|
73.4% |
fantastic product"fantastic product"
|
73.4% |
looked perfect"my highlights need doin so this looked perfect"
|
73.4% |
please help"love this product it's brilliant i sent 2 of these back as i ordered 3 by mistake have sent 2 back but only got payment back for one please help"
|
73.4% |
increasing sprinklings"i have an increasing sprinklings of grey hairs which appear a few weeks before my hair is due to be coloured"
|
73.4% |
tube videos"i have been considering buying this for some time and have watched lots of you tube videos where it looks amazing!"
|
73.4% |
good quality"lovely palette great brush good quality"
|
73.3% |
less expensive"have been using this for a while now would definitely recommend it quick delivery great product would be nice if it was a bit less expensive"
|
73.3% |
extra time"definitely gives you that extra time between root tints"
|
73.2% |
even better"even better it can also be used to 'fill in' thin patches of hair by applying it to the scalp"
|
73.2% |
perfect results"so easy to use and perfect results"
|
73.1% |
blond highlighter"the perfect blond highlighter when in between salon visits"
|
72.8% |
lasts ages"lasts ages so is very good value"
|
72.8% |
more bearable"does the job well and makes waiting for having roots done more bearable"
|
72.8% |
beauty product"amazing product the one beauty product i would not be without"
|
72.8% |
thus product"very pleased with thus product"
|
72.7% |
precise control"with the brush you have easy precise control to get just the right natural effect"
|
72.7% |
amazing stuff"amazing stuff!"
|
72.6% |
highly recommended"highly recommended"
|
72.6% |
more effective"root cover spray versions cheaper and more effective"
|
72.6% |
neat beard"i'm a bloke with short hair and neat beard which i colour with just for men"
|
72.5% |
would recommend"would recommend"
|
72.4% |
perfect thing"perfect thing i will continue buying it "
|
72.1% |
perfect covers"perfect covers my roots lasts about 3 days"
|
72.0% |
much better"worth paying the extra as it works so much better than cheaper alternatives"
|
71.9% |
quite well"wasn't sure of the colour match but when i opened it but it blended in quite well"
|
71.8% |
great cover"does what it says great cover up for when those pesky greys come through!"
|
71.8% |
soooo easy"this product is fantastic great for hiding the greys whilst you wait for your next hairdressing appointment and soooo easy"
|
71.8% |
keep growing"love this as a short term fix whilst i'm pregnant it goes on easily and stays on covers my grey hairs that keep growing !"
|
71.7% |
grey hairs"love this as a short term fix whilst i'm pregnant it goes on easily and stays on covers my grey hairs that keep growing !"
|
71.6% |
appointment swings"this is a great thing to have so you can at least avoid looking like a badger until your next hair dye appointment swings round"
|
71.5% |
recommend this"would recommend this to anyone"
|
70.9% |
beats them"have tried everything over the years and this beats them all"
|
70.7% |
work better"it may work better in light coloured hair but i purchased the dark brown and it covers nothing"
|
70.6% |
between colour"love this banishes the grey and i can get another month between colour"
|
70.3% |
natural colour"however it does soften the contrast of the highlights and natural colour and makes your roots look less obvious although this takes a lot of product and makes your roots look slightly dusty"
|
70.3% |
continue buying"perfect thing i will continue buying it "
|
69.9% |
spray versions"root cover spray versions cheaper and more effective"
|
69.3% |
excellent item"excellent item amazing"
|
69.3% |
happy withit"i would recommend it and buy again 😃happy with priduct it came well packaged yes i'm happy withit !"
|
68.7% |
covers regrowth perfectly"excellent product covers regrowth perfectly"
|
68.7% |
recommended this"i was recommended this by a friend and it really does work"
|
68.6% |
worth the money"my wife says it saves her a fortune in having her hair done so often great product worth the money"
|
68.4% |
touching up grey roots"excellent for touching up grey roots during the few weeks before going to hairdresser for colour"
|
67.4% |
really does work"i was recommended this by a friend and it really does work"
|
67.4% |
colour is fading"color wow is absolutely brilliant for a fast easy touch up where the colour is fading"
|
67.0% |
apply well"needs a little practice to apply well"
|
66.8% |
natural hair colour"after years of colouring my hair i've finally got my natural hair colour back after going on holiday my front pieces of hair bleached in the sun making me look bald at the front parting"
|
66.7% |
with hair colour"blends in well with hair colour"
|
66.6% |
grey showing"am paranoid about the grey showing and this does the job inbetween appointments!"
|
66.4% |
much quicker"a spray would be much quicker and easier which is what i then bought my wife speaking!"
|
66.2% |
bathroom cabinet"everyone who colours their hair should have this in their bathroom cabinet"
|
66.1% |
forehead thats"i got caught in downpour and it didnt run l use it for area across forehead thats where roots are going grey "
|
66.1% |
easy to apply"so easy to apply too"
|
66.0% |
realy good"realy good coversge"
|
66.0% |
lasts for months"the palette lasts for months"
|
65.9% |
delighted with"this amazingly works my partner is delighted with it she can now go another couple of weeks before she has to use a colour"
|
65.8% |
pleased with"it was a xmas present and the wife received it and was very pleased with it"
|
65.8% |
matched the shade"the assistant matched the shade to my hair"
|
65.8% |
pleased with this"pleased with this it does what it says and easy to use"
|
65.8% |
lasts a few days"good temporary cover which lasts a few days at a time between applications"
|
65.4% |
need touching"my hairdresser recommended this product to me as she was going on holiday around about the time my roots would need touching up"
|
65.3% |
very good value"lasts ages so is very good value"
|
65.2% |
long lasting"great product easy to apply long lasting"
|
64.7% |
really works"it really works!"
|
64.7% |
easy to use and apply"easy to use and apply"
|
64.6% |
glad i bought"glad i bought it"
|
64.5% |
extremely well"worked extremely well 😊"
|
64.4% |
apply washes"very easy to apply washes off with shampoo"
|
64.3% |
really great"really great product does what it says and worth every penny"
|
64.2% |
like cheaper ones"like cheaper ones do"
|
64.1% |
colouring and it lasts"brilliant product great for touching up roots in between colouring and it lasts until you wash your hair"
|
63.6% |
says and easy to"pleased with this it does what it says and easy to use"
|
63.6% |
very easy to"very easy to use and looks so natural"
|
63.4% |
does the job well"does the job well"
|
63.3% |
expsensive but very good"expsensive but very good"
|
63.1% |
fast easy touch"color wow is absolutely brilliant for a fast easy touch up where the colour is fading"
|
62.6% |
very good product"very good product"
|
62.6% |
apply but worthwhile"it takes time to apply but worthwhile!"
|
62.5% |
very highly recomended"very highly recomended"
|
62.4% |
little practice"needs a little practice to apply well"
|
62.4% |
works very well"works very well"
|
62.3% |
delighted with purchase"delighted with purchase"
|
62.3% |
good product tides"a very very good product tides me over between hair appointments and lasts for ages"
|
62.2% |
fantastic great"this product is fantastic great for hiding the greys whilst you wait for your next hairdressing appointment and soooo easy"
|
62.2% |
will definetly buy again"will definetly buy again"
|
62.2% |
will def recomend and"100 times better than i thought will def recomend and i will be re purchasing wen run out"
|
62.2% |
bits around the hairline"easy to apply only the bit at the back of parting might need some help but great at fixing the main parting and the bits around the hairline also used it on my eyebrows !"
|
62.0% |
great stuff"this is great stuff"
|
61.8% |
received today"received today two days early from estimated time"
|
61.8% |
great colour match"love love love easy to apply great colour match"
|
61.8% |
great as a quick"this is great as a quick fix "
|
61.6% |
done properly"there till you have time to have your roots done properly"
|
61.4% |
great little product"a great little product"
|
61.2% |
naturally blonde"i have naturally blonde hair which i dye red and i have tried a lot of different root touch ups but this one really works"
|
61.1% |
good and value for money"very good and value for money"
|
61.1% |
definitely does"it definitely does"
|
60.6% |
great for cover"but have a busy work and family to fit in so this is great for cover ups"
|
60.5% |
grey roots fantastic"covered up grey roots fantastic!"
|
60.5% |
apply this"it's just like applying foundation powder but for your hair it really sticks to the hair and doesent get every where i find when i apply this thoroughly it looks like i've just had my roots done at a salon!"
|
60.3% |
wife loves"actually my wife loves it"
|
60.3% |
happy with"i am happy with it!"
|
60.3% |
absolutely fab product"absolutely fab product"
|
60.3% |
fab idea love"what a fab idea love this product and will use it forever covers really well"
|
60.2% |
lasts about 3 days"perfect covers my roots lasts about 3 days"
|
60.0% |
color wow colour's"color wow colour's the scalp instead of the grey hair"
|
60.0% |
carry around"great product quick no fuss and easy to carry around in your bag a real must have!"
|
60.0% |
well good calue"easy to use and works well good calue"
|
59.9% |
happy customer"happy customer :"
|
59.8% |
best i have used"best i have used"
|
59.7% |
well and stays all"covers well and stays all day"
|
59.7% |
coverage superb"coverage superb and stays put"
|
59.6% |
blending in the blond"by using light brown on my roots first and then blending in the blond i find that my roots are blended perfectly"
|
59.6% |
thought it was fantastic"my sister who has dark hair had bout the root colour for her colour of hair and thought it was fantastic"
|
59.6% |
ideal in between"ideal in between"
|
59.4% |
look instantly"nice eye shadow type applicator easy to put on the grey roots that show and now i look instantly younger"
|
59.3% |
really does the"and takes seconds to do and really does the job!"
|
59.3% |
love this product"excellent product works just as described no more grey roots in between visits to the hairdressers will definitely save money on root touch ups love this product would recommend it and i will be buying it again"
|
59.3% |
grey and easier"still does manage to cover my grey and easier to carry around just pop in your make up bag"
|
59.2% |
roots done best"great for me when waiting to get my roots done best ever"
|
59.0% |
with delivery"no problems with delivery"
|
58.9% |
good and lasting"very good and lasting coverage it stays on until the next time you wash your hair"
|
58.9% |
best friend"my new best friend"
|
58.9% |
covering my grey roots"love this product does a fab job of covering my grey roots in between hairdresser visits"
|
58.8% |
amazing coverage"amazing coverage "
|
58.6% |
| ... | |
|
Cons [129]
|
Strength |
|---|---|
complete waste"was a complete waste of money"
|
99.9% |
total waste"total waste of money!"
|
99.8% |
product waste"very disappointed with this product waste of money"
|
99.7% |
absolutely waste"absolutely waste of £30 !"
|
99.7% |
worst thing"the worst thing i've bought in a long time!"
|
99.5% |
really disappointing"really disappointing product"
|
99.5% |
really disappointed"really disappointed"
|
99.3% |
very disappointed"very disappointed!"
|
99.0% |
apsolute disappointment"apsolute disappointment didn't do what it advertised waste of money"
|
98.8% |
look awful"comes off everywhere pillowcases look awful had to wash everyday be aware do not exercise with this product on was running down my face and neck whilst on the treadmill not a good look back to eyebrow pencil for me"
|
93.7% |
back dont waste"00 to send it back dont waste your money buying this product never again!"
|
91.4% |
between dying"very good at covering grey hair in between dying"
|
90.9% |
terrible in the platinum"terrible in the platinum "
|
90.3% |
absolutely useless"absolutely useless it did not cover my roots"
|
88.9% |
wouldnt work"i was worried it wouldnt work or i wouldnt like it"
|
74.9% |
unhappy customers"stay away from this product and suppliers like this that are not prepared to refund unhappy customers with unsatisfactory products!"
|
74.9% |
seem expensive"lastly it may seem expensive but one item lasts me about one and a half years so it really doesn’t break the bank"
|
74.9% |
felt awfull"very difficult to use without making a mess felt awfull in your hair once you got it on and didn't really cover as much as it suggested it did"
|
74.9% |
only issue"the only issue i have is the price"
|
74.9% |
downside issues"however i have found some downside issues: a you get itchy scalp sometimes which leads to consequent scratching by doing that the wow root cover up not only comes off and needs re applying again you also end up with black marks on your fingers and black nails!"
|
74.8% |
retain hair"bought for my mother who was trying to retain hair through chemo"
|
74.8% |
became static"i did not notice any difference even after putting so much on that my hair became static with the powder"
|
74.8% |
expensive waste"expensive waste of money"
|
74.8% |
spent ages"i spent ages trying to cover my grey roots with the blond colour"
|
74.5% |
expensive product"it's an expensive product which may work on grey hair but certainly not white ones"
|
74.4% |
very expensive"disappointed with the quality of coverage very expensive for what it is"
|
74.3% |
negative reviews"if you are thinking of buying this product think again and read through the negative reviews as there are quite a few saying does not cover dark hair and also other hair colours"
|
74.3% |
produced poor cover"i found this product produced poor cover"
|
74.2% |
would n't work"i think the blonde ones wouldn't work"
|
74.1% |
unsatisfactory products"stay away from this product and suppliers like this that are not prepared to refund unhappy customers with unsatisfactory products!"
|
74.1% |
stained fingernails"on pillowcases or if you run fingers through hair you'll have stained fingernails"
|
74.0% |
absolute rubbish"absolute rubbish don't buy it does not do anything!"
|
73.0% |
wasted my money"feel i have wasted my money and will not be buying again "
|
72.9% |
covered area"it doesn’t stain my pillows but of course stains my fingers if i rub the covered area"
|
72.7% |
over priced"over priced"
|
72.7% |
itchy scalp"however i have found some downside issues: a you get itchy scalp sometimes which leads to consequent scratching by doing that the wow root cover up not only comes off and needs re applying again you also end up with black marks on your fingers and black nails!"
|
72.4% |
felt terribly"didn't cover at all well my hair felt terribly dry"
|
72.0% |
more difficult"i have dark brown hair and get an exact match with colour wow i imagine that if you have blonde or red hair an exact match might be more difficult"
|
71.5% |
dark blonde"i have been looking for dark blonde for a while and could not find it locally"
|
70.6% |
dark regrowth"i think it would be better for dark regrowth"
|
70.6% |
didnt cover"didnt cover my greys that well"
|
69.9% |
does not work"overpriced and does not work"
|
69.1% |
just a shame"just a shame it costs so much as you get through it quickly"
|
68.7% |
coverage is not too great"maybe it's not made for afro hair textures because coverage is not too great i have got to put gel then the powder"
|
68.4% |
money nothing"don't waste your money nothing like the ad 😞"
|
68.4% |
waste your money"don't waste your money on this product"
|
68.1% |
touch too dark"also not a perfect match colour wise this one a touch too dark but the the alternative was too 'orange'"
|
67.4% |
not water proof"it is not water proof"
|
67.3% |
unhappy with product"very unhappy with product"
|
67.1% |
expensive mistake"it was an expensive mistake buy :"
|
66.8% |
waste of money"doesn't cover roots very well waste of money"
|
66.7% |
thinning gaps"covers up the thinning gaps in my hair"
|
66.2% |
blurred out my dark roots"not as good as i thought it was gonna be slightly blurred out my dark roots but to no great effect"
|
66.1% |
giving it a bad review"i'm not saying it's bad or giving it a bad review just that i wouldn't buy again at this price"
|
65.9% |
very nervous"my hair is thinning on the front and makes me very nervous about my looks but since i have used this i feel more confident "
|
65.7% |
very brassy"the so called "blond" root cover up is actually a very brassy colour and a matt finish so it looks flat and orange"
|
65.4% |
complete crap"very disappointed especially as it was a lot of money for something that was complete crap!"
|
65.3% |
reapply afterwards"lasts between washes but it is effectively make up for your hair so of course it comes out when you wash your hair so just reapply afterwards"
|
64.9% |
returned it for a refund"i returned it for a refund and did not try it out"
|
64.7% |
real problem"i have dark hair and my grey roots are a real problem for a week or so before i am due to have my hair professionally coloured"
|
64.4% |
only minor issue"only minor issue is that if you happen to touch your head where it's been applied you will get it on your fingers but it does wipe wash off easily"
|
63.7% |
just poor technique"definitely covers my grey hair easy to apply at temples not so easy along parting but that may be just poor technique"
|
62.4% |
blowed dried"i got my stylist to put this one after i had been and had it blowed dried"
|
62.0% |
terrible product"this is a terrible product was massively disappointed with this its basically white powder thats the same powder as a eye shadow put it on ever covered up my dark roots but just went straight onto my scalp giving me a white scalp and the same dark roots such a waste of money and they are charging me £5"
|
61.9% |
hardship to re apply"colour wow does wash out but not a hardship to re apply"
|
61.6% |
just how useless"i like others do not leave reviews generally but feel i should warn people just how useless this product is"
|
61.4% |
annoying and time"c after a night sleep the product wears off and you need to keep re applying it around the forehead hair line and temples every morning which is annoying and time consuming "
|
60.7% |
most annoying"and most annoying it arrived in a huge box and the product wasn't packed well enough paper in the box but not covering product!"
|
60.7% |
no covering capability"it had no covering capability what so ever"
|
60.4% |
course stains"it doesn’t stain my pillows but of course stains my fingers if i rub the covered area"
|
60.2% |
interim root touch"fab great for interim root touch ups although in the interim have now discovered charles worthington loose powder see boots which is even better"
|
59.9% |
grey but is died"my hair is naturally brown although i'm 58 and have some grey but is died blonde"
|
59.1% |
weird smell"it does the job but makes head itch like crazy and has weird smell"
|
58.6% |
could not find it locally"i have been looking for dark blonde for a while and could not find it locally"
|
57.6% |
dying your hair"people need to bear in mind this is not a substitute for dying your hair it’s for roots only and of course has a matt powdery finish because it ultimately is a compact powder"
|
57.4% |
feint hint"i have blonde highlights and i could see a feint hint of colour on my dark blonde roots which was barely noticeable"
|
57.3% |
dark brown"my hair is dark brown but medium brown was the right colour for me so check in a shop before you buy and then you can buy online from then on"
|
57.2% |
classed as faulty"not great the supplier should return a product that does not work as to me this is classed as faulty!"
|
57.2% |
will run out fast"nice colour but not much pouder so you have to use it smart or it will run out fast"
|
57.2% |
it's overpriced"however giving it a 4 rating rather than 5 as i think it's overpriced"
|
57.0% |
blonde is useless"i do not know what the darker colours are like but the blonde is useless"
|
56.7% |
blonde dry shampoo"i would advise blonde dry shampoo instead"
|
56.4% |
have thin hair"i have thin hair"
|
56.4% |
small rectangle"the actual pigmented product is a small rectangle about the size of an eyeshadow"
|
56.2% |
barely noticeable"i have blonde highlights and i could see a feint hint of colour on my dark blonde roots which was barely noticeable"
|
55.5% |
took the glare"it took the glare away from the darker roots coming through but certainly did nothing more"
|
55.3% |
nothing more"it took the glare away from the darker roots coming through but certainly did nothing more"
|
55.1% |
white not grey roots"i bought this in the hope that it would cover my white not grey roots on my black hair"
|
54.9% |
ginger not blonde"doesn't work properly and what does go on appears ginger not blonde!"
|
54.9% |
n't pay this again"won't pay this again"
|
54.7% |
not buy this product"do not buy this product"
|
54.7% |
away on her honeymoon"my hairdresser is away on her honeymoon so can't get my hair done until she returns"
|
54.7% |
not actually platinum"it needs to change its name as it's selling a product what is not actually platinum"
|
54.7% |
just a disappointing"still it works but when you've tried the real thing it's just a disappointing result"
|
54.6% |
does n't cover greys"it doesn't cover greys and is expensive"
|
54.6% |
does n't work at"doesn't work at all"
|
54.6% |
every 2 months instead"expensive but not as expensive as a trip to the hairdressers i can now get away with having my roots done every 2 months instead of every month yayy!"
|
54.6% |
does n't made it sticky"worth the money it colours dark and grey hairs alike and doesn't made it sticky"
|
54.6% |
smoking heavily"eventually i just looked as though i had been smoking heavily and my scalp was yellow"
|
54.5% |
does n't look much"doesn't look much but it lasts for ages and saves having to do your roots so often and it only takes a few minutes to do"
|
54.4% |
rubbish product"what a rubbish product"
|
54.2% |
does n't break the bank"lastly it may seem expensive but one item lasts me about one and a half years so it really doesn’t break the bank"
|
54.1% |
bit pricey i think"but for the results a bit pricey i think"
|
54.1% |
giving me a white scalp"this is a terrible product was massively disappointed with this its basically white powder thats the same powder as a eye shadow put it on ever covered up my dark roots but just went straight onto my scalp giving me a white scalp and the same dark roots such a waste of money and they are charging me £5"
|
54.0% |
even a little"not even a little"
|
54.0% |
does n't cover well"however it's more of a sandy rather than blonde colour and doesn't cover well"
|
54.0% |
does not work for"well the success of the product with other people is of no relevance to me as this product does not work for me!"
|
53.9% |
they would"i contacted the seller to try and get a refund but they would not"
|
53.9% |
wrath of the hairdresser"and the wrath of the hairdresser as i undo her good work!"
|
53.8% |
thought i had a bruise"people thought i had a bruise"
|
53.7% |
broken into pieces"as it was all broken into pieces !"
|
53.7% |
a very long"expensive for the amount of powder you get but does go a very long way so don't be alarmed when you first open it"
|
53.7% |
some and not others"they should not market a product that only works for some and not others as £25 is a lot of money for a tiny amount of powder that does not do the job"
|
53.7% |
also not natural at"it colours the scalp also not natural at all!"
|
53.7% |
drying so not so good"this stuff is great but it is drying so not so good if your hair is already dry"
|
53.4% |
everywhere pillowcases"comes off everywhere pillowcases look awful had to wash everyday be aware do not exercise with this product on was running down my face and neck whilst on the treadmill not a good look back to eyebrow pencil for me"
|
53.3% |
stained my hands"stained my hands well but didn’t cover up any greys"
|
52.9% |
previous review warning"good tip from previous review warning of getting it on your face if you push your glasses onto your head"
|
52.8% |
roots done bit painful"i bought the red my hair grows very quickly and i have a bad back making having roots done bit painful at the moment"
|
52.8% |
making a mess"very difficult to use without making a mess felt awfull in your hair once you got it on and didn't really cover as much as it suggested it did"
|
52.4% |
really disappointed and"don't bother really disappointed and so expensive too"
|
52.1% |
product and suppliers"stay away from this product and suppliers like this that are not prepared to refund unhappy customers with unsatisfactory products!"
|
51.9% |
leaves a trace off powder"not happy at all leaves a trace off powder on the pillow if you don't wash it"
|
51.4% |
totally overpriced"totally overpriced and a waste of money"
|
51.4% |
would not recommend"definitely would not recommend"
|
50.8% |
thrown mine away"would not recommend and have thrown mine away after one use"
|
50.7% |
been platinum blonde"it has never been platinum blonde"
|
50.5% |
absolutely nothing"this product did absolutely nothing for my daughters darker roots"
|
50.4% |
leave reviews generally"i like others do not leave reviews generally but feel i should warn people just how useless this product is"
|
50.3% |
| ... | |
Top positive statements
| Statement | Strength** |
|---|---|
| "Absolutely brilliant." | 100.0% |
| "Easy to apply and it does a great job and staying power is excellent" | 93.1% |
| "Brilliant product great for touching up roots in between colouring and it lasts until you wash your hair." | 93.1% |
| "Color Wow is absolutely brilliant for a fast easy touch up where the colour is fading." | 93.1% |
| "Great product saves doing your roots as often would definitely recommend this product." | 93.1% |
| "Nice idea and decently executed." | 93.1% |
| "Does a good job for covering up a lot of grey inbetween dying hair." | 93.1% |
| "Easy to use and works well good calue" | 93.1% |
Top negative statements
| Statement | Strength |
|---|---|
| "Terrible in the platinum ." | 90.3% |
| "Totally overpriced and a waste of money." | 90.1% |
| "So expensive and so disapointing" | 74.8% |
Top rated in Make-up
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Positive mentions
| Mentioned | Object | Mentioned in | Strength |
|---|---|---|---|
| Colour Wow |
"this is my third purchase of Colour Wow"
|
73.8% | |
| today |
"received today two days early from estimated time"
|
61.8% |
Negative mentions
| Mentioned | Object | Mentioned in | Strength |
|---|
Emotion analysis
Positive tone |
Neutral tone |
Negative tone |
| 29.5% | 31.8% | 38.6% |
neutral 31.5%
worry 29.0%
happiness 13.9%
relief 6.8%
sadness 5.1%
fun 5.1%
hate 2.6%
surprise 1.7%
fear 1.4%
love 1.4%
joy 0.6%
anger 0.6%
empty 0.3%
* analysis performed using Artificial Intelligence (AI) methods, data for the analysis has been gathered from multiple publicly accessible sources.
** strength is the level of sentiment expressed in a sentence, phrase or keyword. It ranges from 0 to 100%
prices and sales statistics are updated daily
last analysis update 2024-12-14
